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H&M Conscious Collection

Earth-friendly fashionistas have come to anticipate H&M’s eco-aware Conscious Collections. This year’s collection, launching today and modelled by the lovely Olivia Wilde, fuses typically ‘green’ materials like organic cotton, silk and recycled polyester with contemporary designs, and offers some seriously show-stopping pieces. 

Gems include the vintage-inspired Sequin Dress (perfect for pairing with the slick Mulberry Silk Blazer), the pretty-as-a-picture Tulle Maxi Skirt which is firmly on our wish list for wedding season, and the Kimono Dress– a cream geisha-like cover-up with a sultry scoop neckline and tie belt that holds far more high-end appeal than its high street price tag. Fashion with a conscience  – what’s not to love?