Thought quinoa was just for your salad? Think again, as the powerful seed has followed kale’s lead to become the latest superfood making its way onto beauty aisles.
Naturally bursting with essential proteins, vitamins, minerals, antioxidants and fatty acids, quinoa packs a major beauty-boosting punch. Its nourishing and free radical-fighting properties make quinoa a potent addition to moisturisers, but hair care is where it really starts to shine.
Paul Mitchell is the latest hair brand to harness its potential for delivering protein straight into strands, providing a natural shield against environmental damage and locking in moisture for super healthy locks.
From nourishing shampoos to lash-pumping mascaras, here’s how to superpower your beauty regime with nature’s ultimate superfood.