Beauty Hot Product: OUAI’s Dry Shampoo |

Beauty Hot Product: OUAI’s Dry Shampoo

Favourites 39

Think dry shampoo, think powder? Well actually, dry shampoo has had a makeover in the form of OUAI’s foam dry shampoo, which is changing the game when it comes to a last-minute freshen up…

Firstly, tell us a bit about OUAI…

Created by Jen Atkin, hairdresser to the Kardashians no less, OUAI’s products are designed for busy women who don’t want to compromise on looking good – think quick, easy and reliable haircare with a hit of innovation.

Okay, so on to the dry shampoo…

This dry shampoo is fast becoming a cult product, and we understand why. The clever water-free formula absorbs excess oil, the mousse adds volume and volcanic minerals cleanse, whilst also giving tresses a healthy hit of hydration. The result? Conditioned, shiny, revitalised hair. No grease. No powder residue.

How do you use it?

As you would a mousse – take a golf ball-sized amount in your palm, apply to dry hair in sections and massage in. Allow 60 seconds to dry and you’re ready to go.

Anything else?

We love the scent – a subtle mix of Italian lemon, rose and white musk without that ‘fake scent’ smell. Plus, it’s free from parabens and isn’t tested on animals.

Dry Shampoo Foam, £24 | OUAI


Inspiration Credits:,
DISCLAIMER: We endeavour to always credit the correct original source of every image we use. If you think a credit may be incorrect, please contact us at [email protected]