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   ![Style Rules: Mija Knezevic ](https://media.sheerluxe.com/E0W0ESAuCOCG6Abs1D1BLFA19ls=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2021%2F05%2Fstyle-rules-mija.png?itok=_HDgznrm)

  

 

 



 

  INSTAGRAM.COM/MIJAPORTER 

 

 

 

[Fashion](/fashion)

 /  27 May 2021  

#  Style Rules: Mija Knezevic  


Art director, creative director, influencer and social media strategist – there are many strings to Mija Knezevic’s bow. With a unique and eclectic approach to fashion, she has gathered over 250k followers on Instagram. From standing out from the crowd to the pieces worth investing in, here she shares the style rules she lives by…  


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  INSTAGRAM.COM/MIJAPORTER 

 

 

 

All products on this page have been selected by our editorial team, however we may make commission on some products.

 



 

 

 

 

**I would describe my style as** effortless, chic and comfortable. The way I dress has evolved during the years, but one thing that hasn’t changed is my love for an effortless look. I like to feel elegant, but in general I’ll try to keep things comfortable and interchangeable between day and night.

**The advice I wish I could share with everyone** is to know what works for you and what does not. There’s nothing worse than seeing someone who is obviously uncomfortable in their clothes. Always go with your gut and don’t overthink it.

 

 

 

 [ ![](https://media.sheerluxe.com/F-FGghJ0HXCsPV8OWrnpppVYPMI=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2021%2F05%2Fstylerulesmijaknezevic2.png?itok=PZUw0sUm)

 

 ](https://www.instagram.com/p/B8cJbbMlkIG/) 

 @MIJAPORTER 

 



 

 

 



 

 

 

**If you invest in one thing,** make it a coat. Every woman should have one they can throw over everything – great outerwear can make a real statement and, if looked after, it can last a lifetime. As with every piece of clothing, it’s important to find the perfect fit and a style you can imagine yourself wearing in a decade’s time.

**It’s important to support smaller brands as well as the classics.** Besides some old favourites like [Hermès](https://www.hermes.com/uk/en/), [Loewe](https://www.loewe.com/eur/en/home) and [Balenciaga](https://www.balenciaga.com/en-gb), my passion lies with emerging talents, so I always have my eye out for new names. I have recently been loving [Plan C](https://plan-c.com/), [Khris Joy](https://www.khrisjoy.com/uk/?SID=h1q2o5q08oulqpi16r2375thd8), [Peter Do](https://peterdo.net/) and [Casablanca.](https://casablancaparis.com/)

**Tailoring is back on the fashion agenda this season.** Tailoring is always my go-to, so it doesn’t necessarily feel like a trend for me, but I’m enjoying seeing it coming back in and there’s always a fresh take on it. I’ve got a real thing for chic trousers and I couldn’t live without an oversized blazer, ideally in a fun colour or texture. Blazers really do complete an outfit and elevate your look.

 

 

 

  [ ![](https://media.sheerluxe.com/1HW_64Gqd2qNkYr86hF8dMgZu0E=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2021%2F05%2Fstylerulesmijaknezevic3.png?itok=hlqy3TrJ)

 

 ](https://www.instagram.com/p/CEXOCxVlGXw/) 

 @MIJAPORTER 

 



 

  

 Don’t be afraid to wear bright colours. They can lift your mood and even in the simplest silhouettes can have serious wow factor.  
 

 



 

 

  [ ![](https://media.sheerluxe.com/fBbiGVVDlGeNJdnyXlMJrjCAEqw=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2021%2F05%2Fstylerulesmijaknezevic6.png?itok=qiA7Yftz)

 

 ](https://www.instagram.com/p/CMIlM1nlsgG/) 

 @MIJAPORTER 

 



 

  

 

 



 

 

 

**Don’t be afraid to wear bright colours.** They can lift your mood and even in the simplest silhouettes can have serious wow factor. These days I like to wear a brightly coloured piece, such as a knit or a great pair of pants and pair it with something neutral. I strongly believe that we express our personality and individuality through clothes, so if you want to stand out from the crowd for the right reasons, that can only be achieved by feeling great in what you’re wearing.

**Now, more than ever, it’s important to buy less and buy better.** I’ve always been the kind of person that invests in timeless pieces over fleeting trends. That’s not to say I always buy designer – the high street offers great quality pieces and it’s great to see so many brands making more of an effort to respect the planet by using recycled materials. Ultimately, choosing pieces that will stand the test of time is the easiest way to be a more sustainable shopper. I love wearing things that are five, sometimes even ten years old, and there’s something cool about wearing older clothes with a story. Often I’ll wear vintage pieces from my mum’s wardrobe.

 

 

 

 

 [ ![](https://media.sheerluxe.com/EkxbFJV7Vy0td_tkhtk1fWv3M8Q=/600x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2021%2F05%2Fstylerulesmijaknezevic8.png?itok=u2iNRtda)

 

 ](https://www.instagram.com/p/CErmrn_lKQB/) 

 @MIJAPORTER 

 



 

 

 

 If you want to stand out from the crowd for the right reasons, that can only be achieved by feeling great in what you’re wearing.  
 

 



 

 

 

 

 

**When it comes to footwear, I find simple is best.** The only purchases I regret are shoes as, more often than not, I don’t end up wearing them and just go back to my trusty sneakers and classic flats. I’m not into flashy footwear at all.

**My favourite thing in my wardrobe** has to be a handmade beaded dress by [Rodarte](https://shoprodarte.com/) – it’s absolutely insane! I originally bought it for my wedding party planned for summer 2020, which was sadly scuppered by Covid.

 

 

 

  [ ![](https://media.sheerluxe.com/sheEg9o4fTtVvC4wYhGwx6E-xCg=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2021%2F05%2Fstylerulesmijaknezevic5.png?itok=sy_MrdA6)

 

 ](https://www.instagram.com/p/CKHoVFKFyTJ/) 

 @MIJAPORTER 

 



 

  

 

  [ ![](https://media.sheerluxe.com/LGVwGjp_IaPoMu0aToDBRf5O64g=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2021%2F05%2Fstylerulesmijaknezevic14.png?itok=twXflZlv)

 

 ](https://www.instagram.com/p/CB8ewUhlKQ6/) 

 @MIJAPORTER 

 



 

  

 

 



 

 

 

**I take style inspiration from lots of different areas.** My style icon is [Iris Apfel](https://www.instagram.com/iris.apfel/), not just for her instantly recognisable style but also her work as an interior designer, which I reference a lot in my job as an art director. My favourite pages to follow on Instagram are galleries, architects and extreme sports pages. I love seeing people doing crazy things outside in nature and I find that kind of thing the most inspiring. It’s easy to get caught up in the constant consumption and daily grind when you live in a city like London, so I like to remind myself that being out in nature is the most natural way to be.

**The secret to great style** is knowing what you like but also being open to adapting your look as your personality and taste evolve. Essentially, anyone can have great style if they feel good, confident and above all comfortable.

 

 

 

Shop Mija's Style  


 



 

 [ ![](https://media.sheerluxe.com/xfB1kO-knG06IGRShtdL08kiHmc=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2021%2F05%2F2style-rules-mija-knezevic1.png?itok=BJpJEIsJ)

 ](https://www.instagram.com/p/CLZtaNBF8lj/)

 

@MIJAPORTER

 

 

 

  

  ![Chagos Linen Blazer from Loulou Studio](https://media.sheerluxe.com/LY2qaHu7wiKDXeYn-SRVKw7Fdk4=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2021%2F05%2F2louloustudiochagoslinenblazer.png?itok=iJ3g0XvV)

 

 

 

[#### Chagos Linen Blazer](https://louloustudio.fr/fr/home/2186-chagos-blazer-en-lin.html)

##### Loulou Studio, 



€289

 

[ Flag this item ](/user/login?destination=/markdownify/node/26242 "Add product to my favourites")

 

 

  

  ![Flared Leather Pants from Zeynep Arçay](https://media.sheerluxe.com/stBDgfDCCXTnc9xhtnkX_dOllpI=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2021%2F05%2F3mytheresahigh-risestraightleatherpants.png?itok=U1kT8JxU)

 

 

 

[#### Flared Leather Pants](https://click.linksynergy.com/deeplink?id=etT1jgERWYw&mid=35663&murl=https%3A//www.mytheresa.com/en-gb/zeynep-arcay-flared-leather-pants-1613673.html)

##### Zeynep Arçay, 



£688 *(were £1,376)*

 

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  ![Logo Print Silk Scarf from Magda  Butrym](https://media.sheerluxe.com/7ywBHF0b0N8rkNQmLcY-1rGrYBU=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2021%2F05%2F4magdabutrymlogoprintsilkscarfingrey.png?itok=_O6oKMQ0)

 

 

 

[#### Logo Print Silk Scarf](https://www.magdabutrym.com/uk/product/pf21-scarf-01-grey-logo)

##### Magda Butrym, 



£235

 

[ Flag this item ](/user/login?destination=/markdownify/node/26242 "Add product to my favourites")

 

 

  

  ![Loes Denim Jacket from The Row](https://media.sheerluxe.com/qwL0lN8ICXP2DsB7CgM4fmtZLfQ=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2021%2F05%2F5netloesdenimjacket.png?itok=-0IetTfW)

 

 

 

[#### Loes Denim Jacket](https://click.linksynergy.com/deeplink?id=etT1jgERWYw&mid=24448&murl=https%3A//www.net-a-porter.com/en-gb/shop/product/the-row/loes-denim-jacket/1265660)

##### The Row, 



£840

 

[ Flag this item ](/user/login?destination=/markdownify/node/26242 "Add product to my favourites")

 

 

  

  ![Wide Leg Wool Shorts from JW Anderson](https://media.sheerluxe.com/Uq5CR8A8XG6koHyjQZqv-IQTkfU=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2021%2F05%2F6brownswidelegwoolshorts.png?itok=zofMvXbP)

 

 

 

[#### Wide Leg Wool Shorts](https://www.brownsfashion.com/uk/shopping/jw-anderson-wide-leg-wool-shorts-16033523)

##### JW Anderson, 



£525

 

[ Flag this item ](/user/login?destination=/markdownify/node/26242 "Add product to my favourites")

 

 

  

  ![Ruffle Sleeve Blouse In Silk from Loewe](https://media.sheerluxe.com/lqq1tprISojRzcm2Fh7FOGU7kQs=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2021%2F05%2F9loewerufflesleeveblouseinsilk.png?itok=GPGQOORn)

 

 

 

[#### Ruffle Sleeve Blouse In Silk](https://www.loewe.com/eur/en/women/womenswear/blouses-and-tops/ruffle-sleeve-blouse-in-silk/S616Y06X02-2100.html)

##### Loewe, 



£695

 

[ Flag this item ](/user/login?destination=/markdownify/node/26242 "Add product to my favourites")

 

 

  

  ![Straight Cropped Jeans  from COS](https://media.sheerluxe.com/UxfkWFQPjALrsKMjCwEJYTHY74Q=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2021%2F05%2F8cosstraightcroppedjeans.png?itok=_JG40Cie)

 

 

 

[#### Straight Cropped Jeans ](https://click.linksynergy.com/deeplink?id=etT1jgERWYw&mid=42840&murl=https%3A//www.cosstores.com/en_gbp/women/womenswear/jeans/product.straight-cropped-jeans-blue.0952527001.html)

##### COS, 



£59

 

[ Flag this item ](/user/login?destination=/markdownify/node/26242 "Add product to my favourites")

 

 

  

  ![Surf Club Graphic-Print Silk Shirt from Casablanca](https://media.sheerluxe.com/wK76ewAWedEdW5XUz5JqEqAdX4M=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2021%2F05%2F11selfridgessurfclubgraphic-printsilkshirt.png?itok=HyX642of)

 

 

 

[#### Surf Club Graphic-Print Silk Shirt](https://www.awin1.com/cread.php?awinmid=3539&awinaffid=69421&ued=https%3A//www.selfridges.com/GB/en/cat/casablanca-surf-club-graphic-print-silk-shirt_R03728824/%3FpreviewAttribute%3DPINK)

##### Casablanca, 



£585

 

[ Flag this item ](/user/login?destination=/markdownify/node/26242 "Add product to my favourites")

 

 

  

  ![Elasticated Loafer from Loewe](https://media.sheerluxe.com/Xtuom6y1E3UjxeRLI3H4RY3Yy60=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2021%2F05%2F7loewe-elasticated-loafer-calf.png?itok=dLoZtcrt)

 

 

 

[#### Elasticated Loafer](https://www.loewe.com/eur/en/women/shoes/loafers/elasticated-loafer-in-calf/L815290X05-1100.html)

##### Loewe, 



£495

 

[ Flag this item ](/user/login?destination=/markdownify/node/26242 "Add product to my favourites")

 

 

  

  ![Basic Stussy Tee from Stussy](https://media.sheerluxe.com/Vj1UhbCLLKGwU4SZtHfmBaOsnUQ=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2021%2F05%2F12stussy-basic-stussy-tee.png?itok=p3_5Zs0w)

 

 

 

[#### Basic Stussy Tee](https://www.stussy.co.uk/products/basic-stussy-tee?variant=32298435903599)

##### Stussy, 



£40

 

[ Flag this item ](/user/login?destination=/markdownify/node/26242 "Add product to my favourites")

 

 

  

  ![Pleated Asymmetric Skirt from Plan C](https://media.sheerluxe.com/xSZ2cPoGgc8V-6pd58aOW6F7mQA=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2021%2F05%2F13mytheresapleatedasymmetricskirt.png?itok=bPtlxFed)

 

 

 

[#### Pleated Asymmetric Skirt](https://click.linksynergy.com/deeplink?id=etT1jgERWYw&mid=35663&murl=https%3A//www.mytheresa.com/en-gb/plan-c-pleated-asymmetric-skirt-1729886.html)

##### Plan C, 



£760

 

[ Flag this item ](/user/login?destination=/markdownify/node/26242 "Add product to my favourites")

 

 

  

  ![Diana Maxi Dress from Nynne](https://media.sheerluxe.com/XNiscAdx7Nw1GbZ_7h1aoQn0YcE=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2021%2F05%2F14nynnedianamaxidress.png?itok=PAH3QVBm)

 

 

 

[#### Diana Maxi Dress](https://www.rinascente.it/en/item/nynne-vestito-lungo-diana-0003111723002)

##### Nynne, 



€695

 

[ Flag this item ](/user/login?destination=/markdownify/node/26242 "Add product to my favourites")

 

 

  

 



 

 

 

 

  

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 [##  6 Cool Things Happening In The Fashion World Right Now  


 

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