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   ![Introducing The Ground Breaking Diamonds That Don’t Cost The Earth](https://media.sheerluxe.com/rUIhU3hVAfHt5s0jg7hq7lIyrBo=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2022%2F10%2Fnew-sl241022-email-diamond-store.gif?itok=25JXlgRF)

  

 

 



 

 

[Jewellery](/fashion/shopping/jewellery)

 /  24 October 2022  

#  Introducing The Ground Breaking Diamonds That Don’t Cost The Earth  


When it comes to sustainable and ethical jewellery, many people agree lab-grown diamonds are the future. Now, with its new collection of certified, coloured lab-grown diamond pieces, The Diamond Store is making fine jewellery accessible to everyone – whether you’re looking for an engagement ring or a treat for yourself. Here’s what you need to know…  


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 Created in partnership with The Diamond Store



 

 

 

 

 [ ![](https://media.sheerluxe.com/eF4R5IEUNtjbo1kSf2LaYPa1P6k=/1920x0/smart/filters:no_upscale()/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2022%2F10%2Fsl241022-diamond-store-contentmain-1.png?itok=4lvEi7bt)

 

 ](https://www.thediamondstore.co.uk/?utm_source=Sheerlux&utm_medium=email&utm_id=Elara) 

 

 

 

 

 

 

## What You Need To Know 



 

The Diamond Store’s new Elara collection includes a range of contemporary earrings, rings and necklaces set in white gold, gold and platinum – all featuring coloured lab-grown diamonds. Thanks to new technology, lab-grown diamonds have the exact same physical and chemical composition as coloured diamonds mined from the earth. The only difference is their origin.

Experts classify lab-grown diamonds like real diamonds, meaning they can be certified in exactly the same way as mined diamonds by assessing the ‘Four Cs’: cut, colour, clarity and carat. The Elara Collection of coloured diamonds is independently certified by the International Gemological Institute (IGI).

 

 

 

 [ ![](https://media.sheerluxe.com/EsDWth_0FQlmjw46VGj0j8jam-A=/1920x0/smart/filters:no_upscale()/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2022%2F10%2Funnamed.gif?itok=2A48a6sx)

 

 ](https://www.thediamondstore.co.uk/?utm_source=Sheerlux&utm_medium=email&utm_id=Elara) 

 

 

 

 

 

 

 ![Anastasia Yellow Lab Diamond](https://media.sheerluxe.com/ga56u0H7b1Z8IcsUxb3XhGdPuB0=/600x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2022%2F10%2Fyellow-ring.jpg?itok=lV6-FkVz)

 

 

 

[#### Anastasia Yellow Lab Diamond](https://www.thediamondstore.co.uk/anastasia-yellow-lab-diamond-165ct-halo-ring-in-18k-yellow-gold-elara-collection-p29934c1458.cfm?utm_source=Sheerlux&utm_medium=email&utm_id=Elara)

£3,555

 

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 ![Ella Pink Lab Diamond](https://media.sheerluxe.com/bCO1bvtk2DBE9D8gwV8k4QeHpVo=/600x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2022%2F10%2Fpink-necklace.jpg?itok=WqC9Dcrx)

 

 

 

[#### Ella Pink Lab Diamond](https://www.thediamondstore.co.uk/ella-pink-lab-diamond-138ct-pendant-necklace-in-18k-yellow-gold-elara-collection-p29860c1466.cfm?utm_source=Sheerlux&utm_medium=email&utm_id=Elara)

£3,185

 

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 ![Diana Blue Lab Diamond Pear Halo Ring ](https://media.sheerluxe.com/1PFLDld0-X_A6Ra4hY9zwsCZytE=/600x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2022%2F10%2Fblue-ring.jpg?itok=bzk4zdHh)

 

 

 

[#### Diana Blue Lab Diamond Pear Halo Ring ](https://www.thediamondstore.co.uk/diana-blue-lab-diamond-pear-halo-ring-100ct-in-18k-yellow-gold-elara-collection-p29937c1459.cfm?utm_source=Sheerlux&utm_medium=email&utm_id=Elara)

£2,115

 

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 ![Georgina Pink Lab Diamond](https://media.sheerluxe.com/uaz3xVXbfoawAMQsqGKvXBik5qM=/600x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2022%2F10%2Fpink.jpg?itok=DL59KGxj)

 

 

 

[#### Georgina Pink Lab Diamond](https://www.thediamondstore.co.uk/georgina-pink-lab-diamond-245ct-oval-halo-earrings-in-18k-gold-elara-collection-p30088c1471.cfm?utm_source=Sheerlux&utm_medium=email&utm_id=Elara)

£6,225

 

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 [ ![](https://media.sheerluxe.com/8C9fLMr2zFK0I-q_xVb6IVC-kro=/1920x0/smart/filters:no_upscale()/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2022%2F10%2Fdiamond-store-1.gif?itok=pb0qOK1X)

 

 ](https://www.thediamondstore.co.uk/?utm_source=Sheerlux&utm_medium=email&utm_id=Elara) 

 

 

 

 

 

 

 In the last couple of years, I have taken great interest in the GROWTH of LAB-GROWN DIAMONDS – they are, without a doubt, the future. AFFORDABLE, SUSTAINABLE and just as BEAUTIFUL as a mined diamond, if I was getting engaged now, I would absolutely choose lab grown.  
 

 



  Georgie Coleridge Cole  
 

 



 

 

Coloured lab-grown diamonds get their colour in the same way as earth-mined diamonds. State-of-the-art technology allows scientists to replicate the environment underneath the Earth’s crust where coloured diamonds are naturally formed.

The carbon footprint of lab-grown diamonds is much smaller than the one produced by mined diamonds, making them a more responsible choice. While lab-grown diamonds are affordable, they’re also a luxury. Despite looking exactly the same as a mined version, you can also expect to get more carats for your budget.

 

 

 

 

 [ ![](https://media.sheerluxe.com/xPwiQZXAXmUh-jzJyw11soNMotA=/1920x0/smart/filters:no_upscale()/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2022%2F10%2F2sl241022-diamond-store-contentmain-4.png?itok=leqcEXCF)

 

 ](https://www.thediamondstore.co.uk/?utm_source=Sheerlux&utm_medium=email&utm_id=Elara) 

 

 

 

 

 

 

 [ ![](https://media.sheerluxe.com/hsfE07orqYxgBLsczTwTwtK3A5U=/1920x0/smart/filters:no_upscale()/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2022%2F10%2Fsl241022-diamond-store-contentmain-5.png?itok=Ayrq1zI-)

 

 ](https://www.thediamondstore.co.uk/?utm_source=Sheerlux&utm_medium=email&utm_id=Elara) 

 

 

 

 

 

 

 ![Ella Blue Lab Diamond](https://media.sheerluxe.com/5as3Cza-fpKa4nlKXs_sb1OdBdk=/600x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2022%2F10%2Fblue-drop-earrings.jpg?itok=7L-Zmcj5)

 

 

 

[#### Ella Blue Lab Diamond](https://www.thediamondstore.co.uk/ella-blue-lab-diamond-148ct-halo-drop-earrings-in-18k-yellow-gold-elara-collection-p30092c1476.cfm?utm_source=Sheerlux&utm_medium=email&utm_id=Elara)

£3,185

 

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 ![Annabelle Yellow Lab Diamond Emerald Cut Halo Necklace](https://media.sheerluxe.com/zAs4w6qKWiaGZkGTw-txNTKiyNU=/600x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2022%2F10%2Fyellow-necklace.jpg?itok=KQnT0c5_)

 

 

 

[#### Annabelle Yellow Lab Diamond Emerald Cut Halo Necklace](https://www.thediamondstore.co.uk/annabelle-yellow-lab-diamond-emerald-cut-halo-necklace-138ct-in-18kgold-elara-collection-p30048c1467.cfm?utm_source=Sheerlux&utm_medium=email&utm_id=Elara)

£2,975

 

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 ![Ella Blue Lab Diamond](https://media.sheerluxe.com/M5s0YiS-4rkZYrzZymulrw53DHk=/600x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2022%2F10%2Fblue_0.jpg?itok=IU7lyFM1)

 

 

 

[#### Ella Blue Lab Diamond](https://www.thediamondstore.co.uk/ella-blue-lab-diamond-134ct-halo-earrings-in-18k-yellow-gold-elara-collection-p30026c1470.cfm?utm_source=Sheerlux&utm_medium=email&utm_id=Elara)

£2,995

 

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 ![Diana Yellow Lab Diamond](https://media.sheerluxe.com/eB1Uj87mXU49hmfVZVTGa2qEyMI=/600x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2022%2F10%2Fyellow-drop-earrings.jpg?itok=yBU0SUqm)

 

 

 

[#### Diana Yellow Lab Diamond](https://www.thediamondstore.co.uk/diana-yellow-lab-diamond-260ct-pear-halo-drop-earrings-in-18k-yellow-gold-elara-collection-p30114c1474.cfm?utm_source=Sheerlux&utm_medium=email&utm_id=Elara)

£5,945

 

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 [ ![](https://media.sheerluxe.com/epFfmv5algJh6HNqObKrx4_DMqc=/1920x0/smart/filters:no_upscale()/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2022%2F10%2Fnew-sl241022-diamond-store-contentmain-6.gif?itok=MUj2b4lY)

 

 ](https://www.thediamondstore.co.uk/?utm_source=Sheerlux&utm_medium=email&utm_id=Elara) 

 

 

 

 

 

 

 The brand’s new Elara collection includes a range of CONTEMPORARY earrings, rings and necklaces set in white gold, gold and platinum - all featuring COLOURED LAB DIAMONDS as the heroes.  
 

 



 

 

 

 

 ![Diana Pink Lab Diamond](https://media.sheerluxe.com/u3Cix7mSG_IG_ey-zzdMLKeqmR4=/600x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2022%2F10%2Fpink-earrings-1_0.jpg?itok=dmsMpaK4)

 

 

 

[#### Diana Pink Lab Diamond](https://www.thediamondstore.co.uk/diana-pink-lab-diamond-148ct-pear-halo-drop-earrings-in-18k-yellow-gold-elara-collection-p30106c1474.cfm?utm_source=Sheerlux&utm_medium=email&utm_id=Elara)

£3,775

 

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 ![Ella Yellow Lab Diamond](https://media.sheerluxe.com/lq87VbONaA_upz4CtWbbK2_kGgQ=/600x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2022%2F10%2Fella-yellow-lab-earrings.jpg?itok=SjttwOUF)

 

 

 

[#### Ella Yellow Lab Diamond](https://www.thediamondstore.co.uk/ella-yellow-lab-diamond-245ct-halo-earrings-in-18k-yellow-gold-elara-collection-p30036c1470.cfm?utm_source=Sheerlux&utm_medium=email&utm_id=Elara)

£5,795

 

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 ![Alessandra Pink Lab Diamond ](https://media.sheerluxe.com/FkT1VUcroc8vEgPJmSS6rI9QKg4=/600x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2022%2F10%2Fpink-ring.jpg?itok=uxxBIX8H)

 

 

 

[#### Alessandra Pink Lab Diamond ](https://www.thediamondstore.co.uk/alessandra-pink-lab-diamond-170ct-halo-ring-in-18k-yellow-gold-elara-collection-p29874c1455.cfm?utm_source=Sheerlux&utm_medium=email&utm_id=Elara)

£4,139

 

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 ![Ella Yellow Lab Diamond](https://media.sheerluxe.com/JemwFtSuF6n0UR3rjl8TwzWLkgk=/600x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2022%2F10%2Fella-earrings.jpg?itok=IRCVZUV1)

 

 

 

[#### Ella Yellow Lab Diamond](https://www.thediamondstore.co.uk/ella-yellow-lab-diamond-148ct-halo-drop-earrings-in-18k-yellow-gold-elara-collection-p30096c1476.cfm?utm_source=Sheerlux&utm_medium=email&utm_id=Elara)

£3,495

 

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Shop now at [Diamondstore.co.uk](https://www.thediamondstore.co.uk?utm_source=Sheerlux&utm_medium=email&utm_id=Elara)

 

 

 

 

  

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