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   ![5 New Mascaras That Have Really Impressed Us](https://media.sheerluxe.com/YfBaEbXcb8pnVnb-bowBQeVN88A=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2025%2F02%2Fsl-site-assets-030225-thumb-hero-new-mascaras-2.png?itok=qDpF0HwW)

  

 

 



 

 

[Make-up](/beauty/make-up)

 /  03 February 2025  

#  5 New Mascaras That Have Really Impressed Us  


‘The best mascara’ is a topic that’s constantly trending in the SL Community – but with so many launches and new formulas hitting the shelves, it can be hard to keep up. Here are five that have impressed us lately…  


ByOrin Carlin

  /  

[ Save To My Favourites ](/user/login?destination=/markdownify/node/40695)

 

 

All products on this page have been selected by our editorial team, however we may make commission on some products.

 



 

 

 

 


  [ ![](https://media.sheerluxe.com/SV55aPZc-92_ArbWK2duqkF0JcE=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2025%2F01%2Fbenefit-badgal-bounce-mascara.png?itok=TiSMmU2H)

 

 ](https://www.awin1.com/cread.php?awinmid=7225&awinaffid=69421&platform=dl&ued=https%3A//www.benefitcosmetics.com/en-gb/product/badgal-bounce-BOUNCE.html) 

 

 

 

## Best For Fullness 



#### BADgal Bounce Mascara, £27 | Benefit 



 

We reckon Benefit’s new launch is going to be *huge*. Thanks to the dual-sided brush, which has fibre bristles and a fine-tooth comb, you get the best of both. Not just clean and pared-back, nor super dramatic, the result hits a sweet spot: full and feathery. It also evenly coats bottom lashes without verging into spidery territory.

*Available at* [BENEFITCOSMETICS.COM](https://www.awin1.com/cread.php?awinmid=7225&awinaffid=69421&platform=dl&ued=https%3A%2F%2Fwww.benefitcosmetics.com%2Fen-gb%2Fproduct%2Fbadgal-bounce-BOUNCE.html)



  

  [ ![](https://media.sheerluxe.com/BnIzvabXL0kQqsXeXSm2fUCDj4o=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2025%2F01%2Fkiko-milano-dreamphoria-mad-about-black-stretching-mascara.png?itok=VwvVgyK8)

 

 ](https://www.awin1.com/cread.php?awinmid=7885&awinaffid=69421&platform=dl&ued=https%3A//www.kikocosmetics.com/en-gb/) 

 

 

 

## Best For Length 



#### Dreamphoria Mad About Black Stretching Mascara, Coming Soon | Kiko Milano 



 

KIKO is one of the best budget-friendly brands out there – more than a few of its bestsellers rival pricier counterparts. Dreamphoria is a great option if you’re after a fresh, eye-enhancing combination of length and lift. It also has a tapered wand, so you can reach those inner corners without any annoying globs.

*Available from the 6th February at* [KIKOCOSMETICS.COM](https://www.awin1.com/cread.php?awinmid=7885&awinaffid=69421&platform=dl&ued=https%3A%2F%2Fwww.kikocosmetics.com%2Fen-gb%2F)



  

 

 

  [ ![](https://media.sheerluxe.com/ZZ_fTpNL0LO83U1yu6aElSKBdIA=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2025%2F01%2Fhaus-labs-by-lady-gaga-b-structural-mascara.png?itok=sQwVDoFZ)

 

 ](https://www.awin1.com/cread.php?awinmid=22773&awinaffid=69421&platform=dl&ued=https%3A//www.sephora.co.uk/p/haus-labs-by-lady-gaga-b-structural-mascara-8ml) 

 

 

 

## Best For All-Round Impact 



#### B Structural Mascara, £27 | Haus Labs By Lady Gaga 



 

If your lashes are sparse, this Haus Labs mascara will add noticeable intensity — especially handy when you can’t be bothered with falsies. Fortified with vegan B-silk (a bio-engineered polypeptide) and rice protein, the formula is designed to condition and strengthen your natural lashes.

*Available at* [SEPHORA.CO.UK](https://www.awin1.com/cread.php?awinmid=22773&awinaffid=69421&platform=dl&ued=https%3A%2F%2Fwww.sephora.co.uk%2Fp%2Fhaus-labs-by-lady-gaga-b-structural-mascara-8ml)



  

 

 

 



 

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  [ ![](https://media.sheerluxe.com/34Wac93pEIkrhMHW3zXQR_nq0qk=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2025%2F01%2Flaura-mercier-caviar-extravagant-mascara.png?itok=Te7UmkJS)

 

 ](https://click.linksynergy.com/deeplink?id=etT1jgERWYw&mid=50372&murl=https%3A//www.lauramercier.co.uk/products/caviar-extravagant-mascara&LSNSUBSITE=LSNSUBSITE) 

 

 

 

## Best For Volume 



#### Caviar Extravagant Mascara, £25 | Laura Mercier 



 

For those wanting a high-impact ‘going out out’ look, Laura Mercier’s Caviar Extravagant Mascara is a winner. It builds surprisingly well, allowing your lashes to appear both thicker and denser, but – crucially – not too *done*. Our tip is to really nestle the wand into the root to create the illusion of eyeliner.

*Available at* [SPACENK.COM](https://www.awin1.com/cread.php?awinmid=59805&awinaffid=69421&ued=https%3A%2F%2Fwww.spacenk.com%2Fuk%2Fmakeup%2Feyes%2Feyeshadow%2Fcaviar-extravagant-mascara-MUK200052066.html)



  

  [ ![](https://media.sheerluxe.com/JQsQWmA4o1mo-neDKWUWKMUiQVs=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2025%2F01%2Floreal-paris-big-deal-mascara.png?itok=sTv9B1kd)

 

 ](https://www.awin1.com/cread.php?awinmid=2041&awinaffid=69421&platform=dl&ued=https%3A//www.boots.com/loreal-paris-paradise-big-deal-black-mascara-10353288) 

 

 

 

## Best For Affordability 



#### Big Deal Mascara, £12.99 | L’Oréal Paris 



 

L’Oréal’s mascaras are excellent across the board, and Big Deal – the newest addition to the Paradise line – doesn’t disappoint. If you like a pretty, fanned-out effect, make this your new go-to. The design of the cross-conic wand allows for individual separation, creating a full, clean flutter, with no clumps in sight.

*Available at* [BOOTS.COM](https://www.awin1.com/cread.php?awinmid=2041&awinaffid=69421&platform=dl&ued=https%3A%2F%2Fwww.boots.com%2Floreal-paris-paradise-big-deal-black-mascara-10353288)



  

 

 

 



 

 

 

 

  

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