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   ![The Make-Up Hacks Jamie Genevieve Swears By](https://media.sheerluxe.com/9CIhHOiyifSG-tTlkPJk7oSoAec=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2025%2F01%2Fsl-site-assers-170125-thumb-hero-jamie-genevieve-beauty-hacks-2.jpg?itok=XX6p_vTz)

  

 

 



 

  Image: @VieveMuse 

 

 

 

[Make-up](/beauty/make-up)

 /  17 January 2025  

#  The Make-Up Hacks Jamie Genevieve Swears By  


Make-up artist and Vieve owner Jamie Genevieve has spent years mastering her craft, so who better to share her best tips and tricks? From powder eyeshadow doubling up as liner to the hybrid formulas worth knowing about, these are her favourite beauty hacks.  


ByOrin Carlin

  /  

[ Save To My Favourites ](/user/login?destination=/markdownify/node/44658)

 

  Image: @VieveMuse 

 

 

 



 

 

 

 

01

## Melt Your Foundation 

 

 

Less is more when it comes to foundation. My go-to [base](https://www.vievebeauty.com/products/skin-nova-complexion-balm-medium-220) is one that creates a healthy, second-skin finish. For a quick, effortless look, apply it using the warmth of your fingers to amplify your natural radiance without covering it up.

 

02

## Try Shadow As Liner 

 

 

For glam nights out, don’t shy away from soft, smoked liner – it’s such a timeless look. The trick is to use a deep shade of [eyeshadow](https://www.vievebeauty.com/products/soul-shadows-gilt?srsltid=AfmBOoqYKWVsmDrYF0kdD_5jMC1rbmMWFxCI5gn9QXcXmeBvngJSV0ST) to make it approachable yet striking.

 

03

## Use Hybrid Formulas

 

 

The easiest way to streamline your morning routine is to use products that combine several benefits in one. My favourite multi-tasker right now is Vieve’s [Super Skin Nova](https://www.vievebeauty.com/products/super-skin-nova), which has all the priming brilliance of the [original](https://www.vievebeauty.com/products/skin-nova-makeup-primer), but in a cushiony, nourishing formula that boosts glow and hydrates.

 

 [ ![](https://media.sheerluxe.com/UNvRrfhnIo8oEdX7uLFRX0YU9bA=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2025%2F01%2Fvievemuse-1-sl.jpg?itok=hIuu31Dh)

 

 ](https://www.vievebeauty.com/) 

 @VieveMuse 

 



 

 

 

 

 

 [ ![](https://media.sheerluxe.com/lc9NVTda-Dpd5FO5zQTW6XHRmd0=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2025%2F01%2Fsl-jamie-genevieve-portrait-2.jpg?itok=pnNwmp-w)

 

 ](https://www.vievebeauty.com/) 

 @JamieGenevieve 

 



 

 

 

 

 

 

 

04

## Lean Into Rosy Cheeks 

 

 

I’m a total blush fanatic – I truly believe a pop of colour on your cheeks can brighten up even the greyest of January days. [This](https://www.vievebeauty.com/products/sunset-blush-balm-strawb) gives such a natural, radiant glow that makes my day-to-day feel that bit more special.

 

05

## Choose A High-Shine Lip Balm

 

 

The January chill always leaves my lips feeling dry, so [Bounce Balm](https://www.vievebeauty.com/products/bounce-balm) is my current lifesaver. Acting like a lip treatment but delivering the shininess of a gloss, it’s full of hydrating heroes like bakuchiol and ceramides to give you a soft, cushiony pout.

 

06

## Finally, Never Skip Setting Spray 

 

 

My ultimate hack is to lock everything in place with [setting spray](https://www.vievebeauty.com/products/invisiveil-setting-spray). Whether I’m wearing a full face or just a touch, misting it over my face not only helps my make-up stay put but also keeps it looking fresh.

 

*Follow* [@JAMIEGENEVIEVE](https://www.instagram.com/jamiegenevieve/) &amp; *visit* [VIEVEBEAUTY.COM](https://www.vievebeauty.com/products/bounce-balm)

 

 

 

 

  

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