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 [Luxegen Podcast](/luxegen/watch-listen/luxegen-podcast)

 

 /  15 September 2025  

#  Hailey Bieber’s PR Strategy, Jacob Elordi’s Viral TikTok &amp; Abercrombie Autumn Fashion Faves  


Welcome back to the LuxeGen Group Chat! In this episode, Daisy Reed is joined by Saroop Sangha and Poppy Edmonds. First up, the three discuss the chaos surrounding Hailey Bieber’s pop-up and why her “bad PR” might have been a genius move. Then they move onto Jacob Elordi’s random personality soft-launch via a casual TikTok with Romy Mars. In the fashion chat, it’s all about their Abercrombie &amp; Fitch denim faves – they break down how they’re styling them for autumn and why the brand is having such a moment. There’s also the news regarding the Jonas Brothers starring in a Christmas film (cue Disney Channel nostalgia), plus a stroll down memory lane as the team reveal their favourite childhood shows. They also get into some iconic brand moments – from the new Crocs launch to Mitchum’s rogue but effective PR strategies. To round things off, the LGs share what they’re loving right now: The Gathering on Netflix, the return of Celebrity Traitors and a few product recs you’ll want to add to your list…  


[ Save To My Favourites ](/user/login?destination=/markdownify/node/48407)

 

 

 

 

 

 

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[Luxegen Podcast](/luxegen/watch-listen/luxegen-podcast)

 

 /  15 September 2025  

#  Hailey Bieber’s PR Strategy, Jacob Elordi’s Viral TikTok &amp; Abercrombie Autumn Fashion Faves 

Welcome back to the LuxeGen Group Chat! In this episode, Daisy Reed is joined by Saroop Sangha and Poppy Edmonds. First up, the three discuss the chaos surrounding Hailey Bieber’s pop-up and why her “bad PR” might have been a genius move. Then they move onto Jacob Elordi’s random personality soft-launch via a casual TikTok with Romy Mars. In the fashion chat, it’s all about their Abercrombie &amp; Fitch denim faves – they break down how they’re styling them for autumn and why the brand is having such a moment. There’s also the news regarding the Jonas Brothers starring in a Christmas film (cue Disney Channel nostalgia), plus a stroll down memory lane as the team reveal their favourite childhood shows. They also get into some iconic brand moments – from the new Crocs launch to Mitchum’s rogue but effective PR strategies. To round things off, the LGs share what they’re loving right now: The Gathering on Netflix, the return of Celebrity Traitors and a few product recs you’ll want to add to your list…  


[ Save To My Favourites ](/user/login?destination=/markdownify/node/48407)

 

 



 

 

 

AD | [Abercrombie &amp; Fitch](https://imp.i254217.net/kj4bQz)

 

## PANEL 



  

[DAISY REED](https://www.instagram.com/daisreed/)  
[Vegan Leather Biker Jacket, £110 | Abercrombie &amp; Fitch](//imp.i254217.net/DyGMJd)  
[Mid Rise Barrel Jeans, £75 | Abercrombie &amp; Fitch](//imp.i254217.net/Z65e4k)  
[Bra-Free 90s Cami, £22 | Abercrombie &amp; Fitch](//imp.i254217.net/9LDBr3)  
  
[POPPY EDMONDS](https://www.instagram.com/poppyedmondss/)  
[Bella Tie-Front Cami, £52 | Abercrombie &amp; Fitch](//imp.i254217.net/qz9GBY)  
[High Rise 90s Relaxed Jeans, £75 | Abercrombie &amp; Fitch](//imp.i254217.net/POEqWQ)  
[Relaxed Mockneck Vegan Leather Bomber Jacket, £110 | Abercrombie &amp; Fitch](//imp.i254217.net/QjLxWo)  
  
[SAROOP SANGHA](https://www.instagram.com/saroop.k.s/)  
[Essential Tuckable Baby Tee, £22 | Abercrombie &amp; Fitch](//imp.i254217.net/2azBJQ)  
[Mid-Length Waxed Barn Jacket, £115 | Abercrombie &amp; Fitch](//imp.i254217.net/LKBYWY)  
[Mid Rise Barrel Jeans, £75 | Abercrombie &amp; Fitch](//imp.i254217.net/Z65e4k)

 

 

 

 

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