Breadcrumbs ![Hot Drops We’re Loving From This Mega Beauty Event](https://media.sheerluxe.com/cnBJy2lCRksS8XUb0sm5e1wnzPM=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2026%2F10%2Fsephoria-hero.jpg) [Beauty](/beauty) / 20 October 2026 # Hot Drops We’re Loving From This Mega Beauty Event SEPHORA – one of our go-to beauty destinations – just hosted the UK’s first-ever SEPHORiA, an incredible immersive fan event spotlighting exclusive product launches, up-and-coming brands, masterclasses and mega merch. In case you missed it, here’s everything you need to know about the event – plus, what you should be buying now… [ Save To My Favourites ](/user/login?destination=/markdownify/node/54511) Created in partnership with SEPHORA ## SEPHORIA, Unpacked… [SEPHORA](https://www.sephora.co.uk/?utm_source=SheerLuxe&utm_medium=sephoria-article&utm_campaign=only-at-sephora) is one of our favourite beauty destinations for discovering cool brands and new favourites and it’s been a big year for the growing retailer. From London store openings to exclusive launches, there’s been plenty to get excited about. The latest milestone? The UK’s first-ever SEPHORiA, held at London’s 180 Studios: an immersive celebration of beauty, with masterclasses, emerging brands and plenty of must-have merch. [ ![](https://media.sheerluxe.com/MYKoEg33HVnoVwjnJnzmyqdZgCg=/1920x0/smart/filters:no_upscale()/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2026%2F10%2Fsephoria-event-landscape.png) ](https://www.sephora.co.uk/?utm_source=SheerLuxe&utm_medium=sephoria-article&utm_campaign=only-at-sephora) @sephorauk Paying homage to London’s spirit with nods to the Underground and our iconic red telephone boxes, the space was transformed into a beauty utopia, lined with pop-ups from all your favourite brands – Summer Fridays, YSL, Phlur, Hourglass and Glow Recipe to name a few. From Saie’s newsstand and Marc Jacobs’ jumbo-sized gumball machine to a mega gifting station, guests experienced makeovers, interactive games and prizes, plenty of photo opportunities, as well as a mega selection of beauty treats to take home and enjoy. Truly, a beauty fan’s idea of heaven – same time next year? In case you missed out on tickets this time, here’s the lowdown... ## *Shop Our Top Picks From SEPHORIA UK…* [ ![](https://media.sheerluxe.com/NEvdrPSqaRziS06FNfrym8qeGvg=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2026%2F10%2Fsephoria-mario.jpg) ](https://www.sephora.co.uk/p/makeup-by-mario-soft-shimmer-long-wear-cream-eyeshadow?utm_source=SheerLuxe&utm_medium=sephoria-article&utm_campaign=only-at-sephora) ## THE NEW MAKE-UP LAUNCH This eyeshadow is set to be your new go-to if you’re into subtle, luminous impact. The creamy formula blends like a dream and – crucially – actually stays put for hours. Plus, we love the ease of the doe-foot applicator. [ ![](https://media.sheerluxe.com/2j9vU_exgCOKg3bztxbVDFz9pNg=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2026%2F10%2Fsephoria-merit.jpg) ](https://www.sephora.co.uk/p/merit-beauty-flush-balm-cream-blush?q=merit+blush&q_typ=f&utm_source=SheerLuxe&utm_medium=sephoria-article&utm_campaign=only-at-sephora) ## THE SL TEAM FAVOURITE For breathing life back into your face, nothing beats cream blush – and it’s no accident Merit’s version is a firm team favourite. Delivering a pretty wash of colour, simply swipe it across the apples of your cheeks for a fresh, wide-awake effect. You can even dab a little over your lips for tonal cohesion. [ ![](https://media.sheerluxe.com/HMq3cLeNAXm5Lo0YE3-IFLnBwHM=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2026%2F10%2Fsephoria-one-size.jpg) ](https://www.sephora.co.uk/p/onesize-on-til-dawn-bronze-veil-setting-spray?utm_source=SheerLuxe&utm_medium=sephoria-article&utm_campaign=only-at-sephora) ## THE CERTIFIED GLOW-GIVER A fresh upgrade on a viral favourite, this clever setting spray gives you the best of both. Not only does it lock your make-up in place, it gently veils your skin with a flattering layer of bronze. Consider it your cheat code to an effortless autumn glow. [ ![](https://media.sheerluxe.com/X35_vPl7sc6L8BFA4_GT_AfDQh8=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2026%2F10%2Fsephoria-haus-lab.jpg) ](https://www.sephora.co.uk/p/haus-labs-by-lady-gaga-triclone-skin-tech-medium-coverage-foundation-with-fermented-arnica-30ml?utm_source=SheerLuxe&utm_medium=sephoria-article&utm_campaign=only-at-sephora) ## THE VIRAL HIT Haus Labs’ award-winning Triclone Skin Tech Foundation is one to have on your radar if you’re after proper coverage with a lightweight feel. Available in an impressive 51 shades, the soothing formula covers imperfections with ease but still retains that coveted fresh, skin-like finish. [ ![](https://media.sheerluxe.com/lPiSkB1GkurXf37_kurg2dWBMFU=/800x0/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2026%2F10%2Fsephoria-la-monde.jpg) ](https://www.sephora.co.uk/p/le-monde-gourmand-pumpkin-creme-eau-de-parfum?utm_source=SheerLuxe&utm_medium=sephoria-article&utm_campaign=only-at-sephora) ## THE COSY SEASONAL SCENT If you’re looking to switch up your scent for the new season, this is a strong contender. Nutty and smooth, this unassuming fragrance exudes autumnal warmth, combining pumpkin spice with frothy milk and a hint of musk. *Visit* [SEPHORA.CO.UK](https://www.sephora.co.uk/?utm_source=SheerLuxe&utm_medium=sephoria-article&utm_campaign=only-at-sephora) [ Sign in to comment with your SheerLuxe profile ](/user/login?destination=)Or continue to comment as a Guest below *more from* Beauty [View All Beauty](/beauty) ![The Best New Beauty Buys Under £25](https://media.sheerluxe.com/IbtnPX2MxUvwGCLSyuqtioVKBJs=/200x267/smart/https%3A%2F%2Fsheerluxe.com%2Fsites%2Fsheerluxe%2Ffiles%2Farticles%2F2026%2F09%2Fsl-site-assets-280926-under-ps25-new-beauty-hero-thumb.jpg) [Beauty](/beauty) / 28 September 2026 [## The Best New Beauty Buys Under £25 ](/beauty/the-best-new-beauty-buys-under-ps25) ![Snap Up These Beauty Advent Calendars Before They’re 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