This Haircare Brand Will Be All Over Your Feed In 2024
This Haircare Brand Will Be All Over Your Feed In 2024

This Haircare Brand Will Be All Over Your Feed In 2024

LeaLuo’s products don’t just look great – they’re good for the environment and for you too. And those are just some of the reasons why we’re excited to tell you about this fun, affordable and uncompromising new haircare brand…

Created in partnership with LeaLuo


Before and after @mia d using Dip In Shampoo and Conditioner, and Save Yourself Mask for hydration and moisture 🚿🫧 #caretoexpress #lealuo #haircare #hair #miadickerson #beforeandafter #results #hairresults

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The brand has quickly gained attention on TikTok for its cool packaging and on-trend aesthetic – something we predict we’ll see far more of as insiders and influencers show their love. It’ll look great in your shower, but its products are hardworking and affordable too. Whether you’re looking to experiment and have fun – playing with colour perhaps – or simply want to find a trustworthy, fuss-free range to implement within your wash routine, LeaLuo is a name to know.


Containing upcycled ingredients, no parabens or sulphates, and using recycled aluminium and post-consumer recycled plastic packaging, LeaLuo ticks a lot of important boxes. It’s also PETA approved. It prioritises ingredients that transform hair’s look and feel – tiger grass, cannabis seed oil and hemp seed oil are a few to note. Tiger grass features in its bestselling hair oil because it’s especially good at adding shine and stimulating hair growth. Cannabis seed oil works to protect the hair shaft from water, making the hair more nourished and less susceptible to frizz. Hemp seed oil – which you’ll find in most LeaLuo products – is used to nourish and hydrate the hair to keep it looking silky and soft.


These are some of our favourites from the LeaLuo range…

Dip In Moisturizing Shampoo + Conditioner

Leaving your hair feeling healthy, manageable and frizz-free, this moisturising shampoo and conditioner duo is the secret to softer, silkier hair. It’s all in the ingredients, such as wheat protein and hemp seed oil, which work together to nourish and replenish dry strands from the inside out.

Shop here.

Let It Shine Primer

The best way to combat frizz, this 2-in-1 product is both heat protector and primer. Either use it as a pre-conditioner to ensure extra shine and colour protection, or use it pre-heat to protect the hair. Formulated with calendula, it keeps the hair moisturised, which in turn keeps frizz at a low for a sleek, silky finish.

Shop here.

Go Deep Hair Oil

This lightweight hair oil is a great all-rounder. Adding an enviable shine, it’s another frizz tamer – without ever weighing the hair down. It gives strands that glossy look and feel, all thanks to hero ingredients tiger grass and hemp oil, while upcycled peach flower has a soothing effect.

Shop here.

Fake It Dry Shampoo

Ideal for refreshing the hair midweek and adding a couple of extra days to your wash cycle, this dry shampoo combats greasy hair without stripping it of moisture. While it cleanses the scalp, it offers a lightweight hold – if you’re after a little extra texture.

Shop here.

Save Yourself Super Repair Mask

This mask will rescue scorched hair in need of replenishment. It contains a deeply moisturising blend of argan, abyssinia and apple oils. Use it once a week, leaving it in for 3-10 minutes for the best results.

Shop here.

Follow LeaLuo on Instagram & TikTok – and shop its full range at

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