How Gen Z Has Changed Fashion Marketing, The Scandi Style To Know & Emma Chamberlain’s Ex Drama
On this week’s episode of the LuxGen Group Chat, the girls are diving into all the latest pop culture chaos, fashion news and internet drama. From Hailey Bieber becoming the new face of Mango to Olivia Neill’s ASOS campaign era, the team unpack why high-street brands are leaning into Gen Z ambassadors – and whether celebrity collaborations still have the same impact. They also dig into the latest ‘Euphoria’ discourse, including why this season feels completely different and whether the show has lost the magic that made everyone obsessed with it in the first place. Plus, there’s plenty of Met Gala chat, including the Chanel look that sparked major debate online. Elsewhere, the group reacts to the wild revelation that celebrity hairstylist Chris Appleton reportedly charged $200,000 for a hair appointment, before unpacking the internet’s latest obsession: Emma Chamberlain, her ex-boyfriend drama and the TikTok cover everyone’s talking about. Expect hot takes, fashion finds, F1 gossip, Copenhagen shopping recommendations and the brands the team are loving right now.
Latest Episodes
We Test Garnier’s NEW Olia Hair Masks Before Our LG Café Event! Glossy Hair, Matcha & Girl Chats
This week, we’re taking you behind the scenes of the LG Café in partnership with Garnier at the dreamiest venue in London. From planning the activations and setting up the goodie bags to bedazzled hair clips, matching outfits, iced coffees and meeting our amazing community, this vlog is full of wholesome girly chaos. We also try out the new Garnier Olia Tinted Hair Masks ahead of the event, sharing our first impressions, the application process and the final glossy results. Whether you’re a Scandi Blond, Expensive Brunette, Cowboy Copper or Old Money Blond, there’s a shade for everyone. Expect outfit chats, coffee orders inspired by hair colours, fun DIY customisation stations, gorgeous food and all the BTS moments from one of our favourite LG events yet. Thank you to everyone who came to the café and made the day so special!
What Actually Happens Inside LuxeGen HQ?! New Faces & Unfiltered Office Moments
Have you missed us? Because we’ve missed you. The LG team is kicking things off again and this time we’re taking you fully behind the scenes of everything happening inside the office – from what we’re working on, what we’re wearing, to the chaos in between. You can expect unfiltered office energy, new LG faces, fashion check-ins, shoot days, content planning and the kind of conversations that somehow go from 'what are you wearing?' to 'should kids be allowed at weddings?' in under 30 seconds. We’re also bringing in guests, creators and everyone orbiting the LG world.
The Revival Of The Analogue Aesthetic, Euphoria Season 3 & Alex Cooper Calls Out Alix Earle
This week on the LuxeGen Group Chat we break down one of the most immersive brand events of the season – where fashion meets nostalgia and Gen Z’s obsession with analog culture takes centre stage. From dreamy New Balance 204L colourways to bead-making, Polaroids and mystery book swaps, this episode is all about slowing down and reconnecting with physical experiences in a digital-first world. We also get into the Hot List, unpacking the ongoing Alex vs Alix podcast drama – PR stunt or real beef? Plus, a full Coachella debrief: from minimalist celeb style vs influencer excess, to the growing conversation around status, authenticity and ‘performative’ festival culture. And of course, we dive into pop culture highlights – from Justin Bieber’s headline moment to the emotional return of ‘The Hunger Games’ with its upcoming prequel.
Coachella 2026 Is Getting OUT OF HAND… Surprise Guests & Our Predictions
This week on the LuxeGen Group Chat, we’re kicking things off with our ultimate Coachella predictions – who’s bringing out who, surprise guests we need to see and why we’re convinced Justin Bieber might just break the internet with appearances from Tems, Wizkid and Daniel Caesar. We also get into the wildest pop culture moments right now – from Alex Cooper’s chaotic new “Unwell” show to the rise of viral internet icons and unpredictable reality TV drama. Plus, we’re sharing our honest thoughts on celebrity brands – including who’s nailed it and who maybe missed the mark – alongside the creators, fashion inspo and beauty products we’re loving right now. It’s unfiltered, it’s opinionated and it’s giving group chat energy.
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