The Exclusive Disney X Primark Collab You Need To See

The Mouse & The Muse fashion collection is a cool, wearable drop that reimagines a timeless icon through a modern lens. Blending nostalgia with everyday style, the collection channels Mimi’s off-duty aesthetic into playful, easy pieces designed to feel current and accessible. The first instalment launches exclusively at Primark this February, bringing Disney style straight to the high street.

Inspired by Mimi Webb's life-long love of Mickey & Friends, The Mouse & The Muse celebrates self-expression, fun and individuality – values that resonate deeply with Gen Z. The collection captures the spirit of a new generation: relaxed yet intentional, nostalgic yet forward-thinking. It’s Mickey & Friends reintroduced for now – and everything is designed to fit seamlessly into modern wardrobes, proving these iconic characters remain relevant today and always.