How To Build Your Own Wellness Brand

If you are interested in wellness or an entrepreneur who wants to take your business to the next level, then book your ticket now for Pullman Hotels and Resorts' new Health To Wealth event on Thursday 13th June and learn how to turn your passion into profit. Here’s what to expect from this exciting initiative and how to get your hands on a discounted ticket.

Ashley Verma

Pullman’s Health To Wealth is a new entrepreneurial event featuring BBC ‘Dragon’ Touker Suleyman, plus other leading wellness industry experts, who will share their insights and expertise on launching a business in the wellness sector. Tickets are available for just £10 (plus booking fee) when using SheerLuxe’s exclusive discount code 'SHEERLUXE10'.

The panel will be led by Anni Hood, CEO of Well Intelligence. Alongside Touker Suleyman will be Ashley Verma, founder of fitness studio DEFINE London; Anjhe Mules, founder of athleisure brand Lucas Hugh; Jeremy Carson, founder of post-exercise body care brand Fit Kit; and Emlyn Brown, vice president of Wellbeing at Accor.

The main event of the evening is a Dragon’s Den-style pitching session, where up-and-coming entrepreneurs will present their businesses to the expert panel and the live audience, in a bid for further support for their brand.
The winning pitch will enjoy a three-day brand incubation session with Accor, plus mentorship from celebrated wellness business consultant and CEO of Well Intelligence, Anni Hood.

The start-ups pitching on the night will be veg snacking company Satisfied Snacks, brownie bite brand Nibble Protein, epigenetic testing company Chronomics, ‘gym in a box’ W8GYM, personal training app Auro and wellbeing tech Metaphysiks.
Attendees can get involved by voting for their favourite business ideas. There will also be the opportunity to network with like-minded individuals in the wellness space, plus the chance to meet the panellists and entrants.
The evening includes drinks and healthy refreshments, and everyone will receive a goody bag filled with gifts from leading wellness brands – including those on the panel – worth over £50.

Keen to get involved? This event takes place on 13th June – sign up below using the code 'SHEERLUXE10', which will give all SheerLuxe readers £5 off the £15 ticket price.
Shaw Theatre, Pullman London St Pancras, 100-110 Euston Road, King’s Cross, NW1 2AJ; Thursday 13th June from 6:30-9pm

To book your space, visit

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