Created in partnership with Loveday & Co
What Is Loveday & Co?
At luxurious properties around London, Loveday & Co provides residential care as well as home care, respite and day club environments designed to fit in with the lifestyles of its members. The award-winning team is dedicated to enhancing the lives of its members by blending tailored, compassionate care with next-level hospitality, experiences and services.
Where Is It Based?
Chelsea Court Place, Loveday’s flagship home on the King’s Road, is rated Care Quality Commission outstanding and has set the standard for the three London care homes its launching in 2022. In March, the group opened Loveday Kensington, which specialises in highly tailored senior care, hospitality and next-level services. Loveday Notting Hill opens in May and Loveday Abbey Road arrives later this summer.
What Makes It So Good?
Loveday & Co residences are much more than just beautiful, luxurious care homes…
As well as being in some of London’s most highly sought-after neighbourhoods, Loveday & Co properties combine high standards of luxury and comfort with consistent, impeccable standards of care, specialist design and ground-breaking technology.
Help on hand includes 24-hour tailored care, well-appointed private suites, award-winning chefs serving delicious and nutritious food, a selection of luxurious dining areas and private dining rooms, an elegant cinema and library room, a luxurious spa and beauty salon, and a dedicated studio and activities room.
Innovation In Care
Loveday & Co works with academics and research institutions to advance and inspire the care industry, aiming to go above and beyond to make a difference to the lives of those with dementia. For example, the team can use motion sensors that trigger soft lighting to guide members at night time. Throughout its homes, a specialist circadian lighting system changes subtly from dawn to dusk, so even spaces without natural light match what’s going on outdoors and in the rest of the building.
Loveday residences offer unmatched concierge services that reflect those of a five-star hotel –including rejuvenating spa and wellness facilities – making a member’s stay feel like a luxurious getaway rather than a typical care home environment. Fine dining options have been carefully researched, trialled and tested to build on sound nutritional foundations while catering to each individual member’s personal taste.
Excellent Daytime Activities
From trips to the opera and galleries to musical performances, art workshops and fitness classes, Loveday offers a programme of daily activities designed to suite the personal hobbies and interests of each individual.
And for those not quite ready to make the move into a care home, but who still require support, Loveday at Home offers the same exceptional level of care, experiences and lifestyle services expected in a Loveday Residence to people in their own homes.
Tell Us More About The Launch...
Loveday & Co opened the doors of its Kensington Square home at the start of March. Just a short walk from Kensington High Street, Loveday Kensington is reached through a charming Grade-II-listed archway. Beyond it, there’s a path through a landscaped courtyard garden which has plenty of comfortable seating for members to relax outside in the fresh air.
The home comes with 40 private suites, each designed to the highest specification in line with the latest research in dementia and ergonomics. The residence is built to not only provide the safest possible living environment, but to create a setting where members thrive and their families look forward to visiting.
The property maximises natural light – which has proven benefits for those living with dementia. The interiors themselves blend classical, mid-century and contemporary styling using a warm colour palette, luxurious fabrics and textiles, and custom-designed American walnut furniture.
The home also features an 80-cover restaurant and bar, library and cinema room, state-of-the-art beauty and hairdressing salon, treatment suite complete with jacuzzi, and an activities and games room. Our highlight? It has to be the rooftop terrace café overlooking the square garden below.
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