All The Products We Spotted Backstage At LFW
All products on this page have been selected by our editorial team, however we may make commission on some products.
Exagger-Eyes Volume Mascara | Charlotte Tilbury
Spotted at Harris Reed
Make-up artist Sofia Tilbury complemented Harris Reed’s 19th century French silhouettes and otherworldly vision with a suitably theatrical beauty look. Eyes were the focal point, featuring either a generous wash of bronze or cobalt going all the way up to the brow bone. Lashes were maximised using falsies and coated in Charlotte Tilbury’s new Exagger-Eyes Volume Mascara, designed to amplify each lash from root to tip with its curved fibre brush. The offbeat pro tip we picked up? Sofia used a wooden spoon to press lashes into a pinched, doll-like arrangement. The cupid’s bow was overlined using the brand’s hero Lip Cheat in the ‘Iconic Nude’, ‘Foxy Brown’ or ‘Pillow Talk Intense’ shades, depending on the model’s skin tone.
Studio Radiance 24HR Luminous Lift Concealer | M·A·C
Spotted at Richard Quinn & Roksanda
Deviating away from all the punk and grunge references we’ve seen recently, Terry Barber stripped things back to ‘pure beauty’ at Richard Quinn. Paying subtle homage to the supermodel era, elongated almond-shaped eyes made the most of soft taupes, greys and browns, including an age-old M·A·C classic, Pro Longwear Paint Pot in ‘Groundwork’. Playing into the idea of modern romance, models wore neither liner nor mascara – only the brand’s new hit concealer pressed onto the lips. Soft and sculptural, the hair featured lightly combed-out finger waves, smoothed over with Hair By Sam McKnight’s Dressed To Kill Crème for added lustre. Over at Roksanda, they again used M·A·C’s Studio Radiance Luminous Lift Concealer, this time paired with Studio Fix Fluid Foundation. Dominic Skinner used it to create the illusion of lifted cheekbones and deliver ‘wealthy’ skin, reminiscent of Regency portraits.
Session Label The Definer Curl Cream | Schwarzkopf
Spotted at JW Anderson
To complement Lynsey Alexander’s ‘handsome’ make-up design – tough, amplified brows paired with a soft, pink lip – stylist Anthony Turner took a case-by-case approach using haircare stalwart Schwarzkopf. To enhance rather than alter natural texture, some models wore their hair in super sleek ponytails. The technique involved scraping the hair back with a fine bristle brush and smoothing over the surface with the brand’s The Definer Curl Cream to create a high-shine finish.
JW Anderson/Shini Park & Alaric Macdonald
Bronze Balm | Merit
Spotted at Tove
In keeping with both Tove and Merit’s minimalist, refined aesthetics, make-up artist Lynsey Alexander kept things simple. With mascara sidelined, the focus was on shadow – matte neutrals with the occasional mossy green and powdery navy using the brand’s Solo Shadow. Skin prep came via French biotech brand Orveda, allowing for less base coverage – only The Minimalist, a creamy touch-up stick, where needed. To complement the brown-toned lip and add a hint of balmy warmth, artists applied Merit’s cream bronzer with a stippling brush over the cheekbones.
myLEDmask | myBlend
Spotted at Roksanda
Early call times, air travel and parties are all ingredients for a skin disaster. Models always look camera-ready on the runway, but the reality is that their skin goes through a lot, so proper prep is non-negotiable. From the minds behind Clarins, innovation-focused myBlend is based on the principles of epigenetics. Backstage at Roksanda, the Enzyme Cleansing Water was used to slough away dead skin cells and models spent a few minutes wearing the myLEDmask to restore glow and prep their skin for Dominic’s Regency artwork-inspired vision.
Sheer Finish Pressed Powder | Bobbi Brown
Spotted at Erdem
The underlying muse at Erdem was androgynous poet and author Radclyffe Hall, famed for her groundbreaking contribution to lesbian literature. Keyed by Bobbi Brown’s global pro artist Amy Conway, the look felt clean and boyish. Layered over the brand’s Weightless Skin Foundation was a light dusting of pressed powder to eliminate any shine and create a matte finish. The eye felt understated and clean, enhanced with the Longwear Cream Shadow Stick in each model’s skin tone and a hint of highlighter in the inner corners. As the finishing touch, the brand’s new Cream Glow Highlighter – a pretty, pearly multi-tasker from its ‘Polished Grunge’ collection, curated by Global Artistic Director Hannah Murray – was gently patted into the inner corners for a hint of radiance.
Pliable Styling Paste | Authentic Beauty Concept
Spotted at Roksanda & Erdem
Roksanda’s SS25 collection was inspired by conceptual artist Agnes Denes, best known for planting a field of wheat in Manhattan as a comment on wealth imbalance and global warming. That idea of wheat blowing in the wind was reflected in Anna Cofone’s design for the hair, featuring conflicting directional shapes. Models started off with a sleek middle-parted ponytail base, made more abstract with a square graphic section that wrapped around into a small roll with a piece of hair hanging down. Stylists used Authentic Beauty Concept’s Working Hairspray to add a high-shine effect, chosen to contrast the dry, almost wheat-like texture created by the brand’s Pliable Styling Paste. The same product was used by Adam Garland at Erdem to sculpt masculine lines and lock sharp side partings in place.
Blush Palette | Code8 Beauty
Spotted at Emilia Wickstead
Make-up artist Aurore Gibrien went for boyish charm at Emilia Wickstead, albeit dewier than Amy Conway’s take at Erdem. Using industry-adored Code8, she created healthy, glowy skin (prepped by Eve Lom) with the brand’s Day To Night Foundation and dusted its Matte Velour Powder sparingly to retain that feeling of freshness. To add life to the face, models wore a subtle sweep of blush on the apples of the cheeks, more pronounced and vibrant on those with darker skin tones.
Cryo Revitalising Moisturiser | 111SKIN
Spotted at Erdem
Doctor-driven brand 111SKIN was on hand at Erdem, with aestheticians performing mini facials to revitalise dull, tired-looking skin – each one tailored to suit the model’s skin type. With clean, boyish complexions in mind, the brand remedied any LFW puffiness with its new Cryo Revitalising Moisturiser, designed to mimic the effects of cryotherapy using polyglutamic acid and ginseng, and its hero sheet masks.
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