Fashion

Creative director Sally Matthews knows exactly how to curate a wardrobe that feels both timeless and considered. In this week’s episode of Style Insider, she reveals the pieces she packed for her London stay, choosing versatile staples, elevated tailoring and clever layers that she knows will work across every occasion…

We’re taking you behind the scenes with De Savary as the team prepares to launch the new autumn/winter collection. From the first samples arriving at SheerLuxe HQ to the final campaign shoot, get an exclusive look at what really goes into bringing a fashion collection to life. First, the team gets an early preview of the collection, sharing honest feedback on everything from proportions and pocket placement to fabrics, prints and those all-important finishing touches. Then, we head to set as De Savary founder Tash de Savary joins forces with stylist Georgie Gray to create a 13-look edit inspired by 90s nostalgia and classic British style. There’s plenty of new-season inspiration too, including statement outerwear, leather bombers, versatile scarf styling and luxe-looking faux fur designed to deliver the same impact at a more accessible price point. Plus, discover how the SheerLuxe team approaches casting, styling, stills and social-first video to create the final campaign.

Pre-fall is here – and it’s the perfect time to rethink your wardrobe. Here, our style director Emma has rounded up the best transitional pieces on the high street and the easiest ways to start wearing them now – plus, she’s sharing her top shopping tips so you can navigate the in-between season like a pro…

The British high street is hard to beat – but finding those standout pieces still takes a trained eye. Luckily, SheerLuxe fashion broadcaster and editor Nana has it down to a fine art. Here, she heads to one of London’s busiest shopping destinations – Oxford Street – to share her tips and tricks…

With a playful yet polished approach to dressing, US content creator Larissa Mills knows how to make a travel wardrobe feel both effortless and expressive. So when it came time to pack for her ten-day UK adventure, she built a capsule around colour, clever layering and pieces that are designed to work hard. From Scotland to London, Larissa shares the brands she wore, the styling tricks she relied on and the accessories and beauty essentials that completed every look…

In this episode, fashion editor and stylist Anna Bromilow shares her ultimate holiday packing edit, revealing the timeless pieces, standout trends and clever styling tricks she'll be relying on. From versatile linen dresses and effortless beach cover-ups to statement accessories, Anna talks through the key buys worth investing in for a chic summer wardrobe. She also shares her favourite swimwear brands, explains how to pack a suitcase full of hard-working, mix-and-match staples and reveals the styling details that instantly elevate every holiday look. Whether you're searching for the perfect summer dress, the best holiday accessories or fresh outfit ideas for your next trip, this episode is full of fashion inspiration.

In this episode of Style Watch, Gabriele Hackworthy joins Lu to chat all things summer style – from effortless holiday dressing to the key pieces, brands and trends shaping the season. Gabrielle also shares the fashion icons inspiring her right now, including Kate Moss and Zoë Kravitz, as well as the brands she always packs for a getaway, from Bondi Born and TOTEME to Reformation, Archies and Hunza G. There's also a deep dive into this season's standout trends, from headscarves, fisherman trousers and balloon silhouettes to barely-there sandals, jelly shoes and statement sunglasses. Finally, Gabrielle shares the high-street finds, styling tricks and simple outfit formulas that can instantly refresh your wardrobe, plus her tips for creating a versatile holiday capsule that makes packing effortless.

In this episode, we step inside the curated wardrobe of digital creator and contributing beauty editor at Collagerie, Alexis Foreman, to see which pieces she reaches for time and again. From having a wardrobe for each season to the timeless staples that define her signature style, Alexis shares the fashion philosophies behind her chic aesthetic. We also find out more about her growing love of colour and why her everyday looks are increasingly inspired by menswear. Elsewhere, Alexis reveals the clever styling tricks she swears by, the investment pieces she buys on repeat and her approach to holiday packing – including the essentials that always make it into her suitcase. Expect plenty of wardrobe inspiration and advice about building a capsule that works for every occasion.

Ever wondered what goes into creating a SheerLuxe fashion campaign? This week, we're taking you behind the scenes of our latest shoot with TK Maxx. From the first creative meeting to the final images, follow the team as we develop the concept, source the fashion and bring the campaign to life. Fashion Editor Emma scours London to uncover standout pieces at TK Maxx, sourcing designer labels, premium brands and everyday wardrobe heroes at great prices. Back at SheerLuxe HQ, the team refines the creative direction, reviews styling options and prepares for our first in-house studio fashion shoot. Then, it's time for shoot day. Join us on set as the looks come together, the team captures the perfect shots and months of planning finally become reality.

Runway Recreations is our new fashion series with celebrity stylist Georgia Medley. In the first episode, Georgia breaks down the key trends shaping the season and shows you how to wear them in the real world. From standout silhouettes to directional colour blocking, she reveals five of the biggest runway looks right now, with insider tips on how to translate them into your everyday style. Featuring pieces from Mango, ARKET, Zara, The Frankie Shop and more, this is the ultimate guide to turning runway inspiration into real-life looks.

Sapna Rao steps inside fashion authority Federica Labanca’s wardrobe to explore her signature mix of vintage finds, designer investments and statement pieces. From archive gems to unexpected styling combinations, she shares how she builds looks with longevity, personality and ease – and the principles she always returns to when getting dressed.