

The Best Day Creams Under £30
All products on this page have been selected by our editorial team, however we may make commission on some products.
BEST PROTECTOR
Nordic Hydra Intense Hydration Moisturizer, £17.52 (was £21.90) | Lumene
Ideal for all skin types, this moisture-boosting cream works to fortify the skin barrier to give your complexion a plumper, fresher appearance, while protecting it at the same time. This is thanks to a blend of hydrating hyaluronic acid, replenishing organic Nordic birch sap and pure Arctic spring water. Impressively, it promises 72 hours of continuous hydration, making it the perfect addition to your morning routine.
Available at Sephora.co.uk
BEST MULTIPURPOSE HERO
Lait-Crème Concentré Multi-Purpose Moisturiser, £13.99 | Embryolisse
This is one of those products that’s often spied backstage at fashion weeks. A French pharmacy staple, one tube sells every 23 seconds. While it makes for a great, rich cream, experts love using it to prep the skin for make-up. You can also apply it on top of make-up to highlight, use it to sheer out heavy make-up in the summer, or treat and soothe irritated skin.
Available at LookFantastic.com
BEST HYDRATOR
SOS Intense Moisturizing Cream, £29 | Caudalie
With a 95% natural, vegan formula, this intensely moisturising cream is ideal if you want just one product to work hard for you day and night. Great at hydrating the skin, it also reduces redness and alleviates tightness while repairing any damage caused to the skin’s barrier by external stressors. The potent formula of borage oil, organic grape water (a Caudalie classic) and polyphenols is why it feels so good on the skin.
Available at LookFantastic.com
BEST FOR SENSITIVE SKIN
Hydrance Rich Hydrating Cream Moisturiser, £15.20 (was £19) | Avène
This cream is innovatively formulated to mimic the mechanism of the eye’s rehydration system. It works to keep dry skin moisturised all day. The mix of shea butter and Avène’s signature Thermal Spring Water creates a hydrating veil that protects, strengthens and fortifies the skin against external aggressors, while softening the skin and minimising the appearance of fine lines.
Available at Boots.com
BEST ALL-ROUNDER
Ultra Facial Cream, £28 | Kiehl's
This continues to be Kiehl’s bestselling cream for a reason. Containing olive-derived squalane and conditioning avocado oil, it nourishes dry skin and prevents water loss for maximum hydration. In fact, it’s clinically proven to boost hydration levels by 2.3 times – ideal for colder weather or anyone with slighter more mature skin.
Available at SpaceNK.com
BEST GEL FORMULA
Intensive Hydrating Cream With Green Tea Seed, £25 | Innisfree
Korean beauty brand Innisfree is known for its gel-based masks and creams – most of which contain formulas derived from good-for-you, natural ingredients. This product is particularly lightweight and contains green tea seed oil to hydrate and perfect. Great if you’re on the oilier side, this non-greasy texture is still intensely hydrating to keep your skin plump and glowing all day.
Available at CultBeauty.co.uk
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