The New, Innovative Serum That Promises Smoother Skin
The New, Innovative Serum That Promises Smoother Skin

The New, Innovative Serum That Promises Smoother Skin

Promising to overhaul your skin's tone, texture and bounce, it's no wonder Irene Forte's new Phytomelatonin Rejuvenating Serum is causing a serious buzz in the beauty world right now. Designed to tackle the signs of ageing without causing any irritation, the formula is also backed by 35 years of research and clinical trials – so it's proven to strengthen and firm your complexion over time. Here's why it's worth a place in your routine...

Created in partnership with IRENE FORTE

About Irene Forte Skincare

Founded by entrepreneur and renowned wellness expert Irene Forte, this Italian brand is dedicated to the ‘natural science’ movement. Its innovative skincare range is a testament to over 35 years of research and development. At the heart of this is the brand’s Scientific Director, Dr. Francesca Ferri. A pioneer in the medical application of plant extracts, she has been the driving force behind the bestselling products for Irene Forte, including its latest anti-ageing Phytomelatonin Rejuvenating Serum. It’s strong in effect, but gentle in action with just two key ingredients that get to work at speed.

The tangible evidence of Irene Forte’s skincare also sets the brand apart from the crowd. With formulations that have undergone rigorous independent clinical trials, everything is proven to yield profound results before it’s allowed to launch. Each product is also designed with a commitment to inclusivity – in other words, all products are suitable for every skin type, even those suffering with sensitivities.

The brand has also built sustainability into its DNA from day one. Everything is carefully considered to eliminate unnecessary waste or detrimental affect on the environment – from its manufacturing through to its product development and packaging. All its boxes are made from 100% recycled fibres, while only organically cultivated ingredients are used alongside naturally derived alternatives to synthetic colours, harsh surfactants and preservatives. It recently received certification as a B Corporation, too – which confirms a brand’s social and environmental impact – along with vegan certification on all of its products and a goal to become carbon neutral by 2030.

Its New Serum

The latest addition to Irene’s range is the new Phytomelatonin Rejuvenating Serum – its most-researched launch to date. Created by Dr. Francesca Ferri, this innovative formula tackles the visible signs of ageing without causing irritation or redness. It works hard to overhaul your complexion and is proven to reduce wrinkle volume and depth, brown spots and enlarged pores, all while soothing and calming skin, feeding it with nourishment – something you don’t often get with anti-ageing formulas.

Backed by clinical evidence, it promises to deliver results within four weeks. Despite it having a rich, comforting texture, it layers nicely with other products and can be used as part of both your morning and evening routine – post-cleanse but pre-moisturiser. We recommend pairing it with the brand's bestselling Hibiscus Night Cream. Also designed with anti-ageing in mind, it benefits from Myoxinol™ to reduce visible wrinkles and to increase skin's elasticity and firmness.

What’s Inside

The core ingredient is Alpine Plant Melatonin, a patented extract of Phytomelatonin – a plant-based ingredient that has been proven to counteract the ageing effects of UV exposure and stress. It does this by getting deep down into your skin’s cells, promoting changes from within and regenerating them for better vitality. The result? A smoother complexion with better bounce. It works quickly to even out tone, minimising both blemishes and dark spots, as well as enlarged pores for a healthier, more youthful appearance.

The ingredient was founded by Dr. Ferri who has recently received recognition for her contribution – which includes 35 years of research – to understanding how it affects the ageing process positively within our skin’s cells. Alongside 70% Alpine Plant Melatonin, you’ll also find a hefty dose of 30% moisturising vitamin E, which works hard to strengthen skin and keep it supple. With only two core ingredients inside, you'll find there is no filler or fluff, meaning the ingredients are incredibly pure and therefore, more effective to yield results at speed. 

The Impressive Results

 ✔ Clinically proven to visibly minimise the signs of skin ageing in just four weeks.

 ✔ Anti-ageing effects are even more pronounced with continued use to eight weeks.

 ✔ It’s also proven to soothe and calm skin & eliminate signs of redness.

 ✔ Wrinkle volume and depth, brown spots and visible pores significantly decrease with regular use.*

 ✔ Clinical testing showed it causes no irritation and the formula is approved for sensitive skin.*

 ✔ Better bounce and skin elasticity is increased with regular use.*

*Independent clinical trial results on 25 volunteers


DISCLAIMER: We endeavour to always credit the correct original source of every image we use. If you think a credit may be incorrect, please contact us at

Fashion. Beauty. Culture. Life. Home
Delivered to your inbox, daily