Bloobloom makes shopping for sunnies online a breeze. You can try up to five frames at home for free – plus there’s a ‘pay what you can’ offer when you purchase a second pair of glasses. And for every sale, the brand donates another pair to a person in need.
Founded in Stockholm in 2016, Chimi makes shades that are streamlined and unfussy, focusing on classic shapes with a futuristic edge. The range even stretches to some cool ski goggles.
Finlay & Co
Designed in London and crafted in Italy, Finlay & Co’s classic shapes are built to last. With stores in Soho and Notting Hill, the brand counts Meghan Markle, Gigi Hadid and Cara Delevingne among its fans.
James Ay is named after James Ayscough, the 18th-century inventor of sunglasses. Founded in 2019, this plant-based Danish label specialises in minimalist designs that exude an effortless cool.
With boutiques in London and sophisticated virtual try-on software online, Jimmy Fairly offers a wide selection of styles, all with an understated Parisian aesthetic. This one’s also got a ‘Buy One Give One’ scheme that gives a pair to someone in need for every frame sold.
Australian brand Le Specs is a pioneer of designer-looking frames which come in mostly under £100. Bank on it for on-trend shapes like angular rectangles and exaggerated cat eyes.
Another Aussie brand, Sunday Somewhere has a legion of celeb fans including Beyoncé, Rihanna and Kendall Jenner. Its frames are inspired by the silhouettes of the 70s, so expect plenty of oversized shapes and hazy tinted lenses.
The hot new brand influencers are loving, Vehla has a contemporary, achingly cool aesthetic. Think tinted lenses and quirky frame shapes – perfect if you want to make a statement with your sunnies.