5 Cool London Girls & How To Replicate Their Style

Marisa Martins 

Style: Simple and feminine. 

With a focus on clean lines and versatile neutrals, Marisa’s style is effortless and unfussy. She juxtaposes masculine tailoring with feminine elements, like jewellery and form fitting dresses, creating a timeless aesthetic that always feels luxury.  

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Lucy Williams 

Style: Grungy, yet playful.

While Lucy doesn’t shy away from feminine dresses, particularly during the summer months, her autumn/winter looks often have a grungy feel – think leather blazers, baggy jeans and chunky footwear. Don’t confuse that with an absence of colour, however, as patterned knits and colourful accessories give her looks a playful twist.

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Monikh Dale 

Style: Laidback, yet elevated.

There’s no denying Monikh knows her aesthetic inside out – oversized silhouettes and chunky footwear elevate her unfussy outfits, that tend to stick to a neutral colour palette. Mixed textures are a regular feature, too – from knitwear paired with linen and silk, high-quality fabrics are what give her laidback looks a luxe feel.

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Rikke Krefting 

Style: Minimal & neutral. 

With a wardrobe largely comprising of white, grey and beige tones, Rikke’s style is a minimalist’s dream. While she has a solid foundation of classic wool coats and chunky knits, she’s not afraid of a trend piece, like a stirrup legging or chunky loafers, which is what keeps her looks fresh and interesting. 

Follow @RikkeKrefting