The British Athleisure Brand To Know

Refined and functional, London-based Vaara is all about elevated athleisure wear. Founded by entrepreneur and model Tatiana Korsakova, it reimagines the concept of athleisure through stylish and functional designs, with collections spanning yoga, Pilates and gym wear – not to mention performance-led outerwear. Each piece is designed to empower modern women and slot into their dynamic lifestyles. If you’re looking for a modern take on classic shapes, you’ll find it by way of multi-strap sports bras or second-skin jumpsuits, comfy loungewear sets or weather-proof puffer jackets. Plus, everything comes in a fashion-first colour palette and is cleverly thought out to ensure maximum wearability.