The Stylish TV That Looks Like Art

The Stylish TV That Looks Like Art

It’s a bit of a shame having invested in your living space to then install a TV on the wall. But thankfully, there’s a solution out there – The Frame not only sits flush to the wall, the screen can be cleverly disguised with a piece of art or photograph to ensure it works harmoniously with your space. Here’s everything you need to know…

The Frame

A super-slim TV that sits flush to the wall, The Frame from Samsung can also be mounted with a near-invisible optical cable, so it looks like the kind of piece you’ve chosen specifically to tie in to your interior. You can even choose the frame bezel colour yourself – Currys is offering five colours as standard (white, beige, brown, teak and terracotta) or you can visit and choose from 40 colour options and a variety of bezel designs*. Easily interchangeable, the bezels are magnetic so you can simply swap them out if you change things up in the future. Alternatively, The Frame also comes with its own height-adjustable stand should you prefer to put it on a console or side table.

*Customers can only purchase the Samsung Frame TV and the white bezel at Currys. For other bezel colours visit

The Art

When it comes to the artwork you use to disguise and blend the TV screen, you can either upload a photograph or image of your own or pick something from the Samsung Art Store’s collection of 1,400 pieces (which are available via subscription). That way, you can change the display according to the seasons, time of day, or just your general mood – you can even build a bespoke collection of images to put on rotation. Also, the built-in brightness sensor will automatically adjust the brightness and colour tone to replicate the look of a more traditional artwork*.

*Separate Art Store subscription required to access full selection.​

The Specifications

With a range of screen sizes available - from 32inches to 75inches to be exact - there’s an option to suit most budgets and styles. QLED technology guarantees high picture quality, while HDR improves the depth of the picture, and Full UD picture resolutions display everything in clear, crisp detail. Finally, you can control all compatible devices with one remote control and access endless entertainment options through the Samsung Smart platform. Genius.

For more information, visit and

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