April’s Best New Beauty Buys
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April’s Best New Beauty Buys

Brightening skincare, affordable hair crimpers and glow-boosting make-up – April’s hottest beauty launches cover all budgets and tastes…
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All products on this page have been selected by our editorial team, however we may make commission on some products.

Paros Tides Body Scrub

£16 | Space NK

If you’re looking to shift dead skin cells, brighten up your skin and generally feel reinvigorated, try Space NK’s new scrub. Not only does it have a fresh, beachy scent, it uses olive stones, sea salt and pomegranate enzymes to gently scrub and buff, while shea butter seals in a layer of moisture. We like to work it in from the feet up – the gritty, heavy-duty texture feels so good. 

Available at SPACENK.COM

Lash Idôle Flutter Extension Mascara

£28 | Lancôme

When it comes to mascara, Lancôme can do no wrong. Its latest ‘Lash Idôle’ has a thinner wand with teeny-tiny bristles that elongate and separate every single lash for a fanned-out effect. It’s a must-try for those who prefer a subtler finish – almost like a lash tint but with slightly better length. It stays wet for a little bit too, so you have time to layer up for extra definition if you want. 

Available at LANCOME.CO.UK

Allegra Insieme Eau De Parfum

£149 | Bvlgari

A soft blend of fresh peonies, warming musk and citrusy mandarin give this new Bvlgari scent a clean-skin quality we can't get enough of. Impactful without being overbearing or too intrusive, it's ideal for this time of year. Reminiscent of a fresh, warm spring day, it also will carry you through to summer and beyond.

Available at HARRODS.COM


Moisture Surge™ Body Hydrator

£29 | Clinique

Fans of Clinique’s Moisture Surge Cream will be thrilled to know the beloved formula is now available in a body moisturiser. Quenching, cooling and quick to absorb, it’s full of hyaluronic acid and aloe vera – both of which soak up dryness, reduce inflammation and keep uneven texture at bay. We can imagine this is nice to use in the summer or when you’re struggling with rashes. Never sticky, you can apply this and go to bed or get dressed without fear of discomfort.

Available at CLINIQUE.CO.UK

Barrier + Antioxidant Treatment With Bakuchiol & Squalane

£65 | Matter Of Fact

Minimalist brand Matter of Fact has a well-curated new line-up that includes a range of clinically proven formulas. Our favourite is this silky oil. It immediately floods skin with hydration, while skin-strengthening lipids and antioxidants get down deep to boost suppleness, tone and overall glow. The results are immediate – you’ll see your complexion is instantly fresher and bouncier.

Available at UK.MATTEROFFACT.COM

Almond Coconut Honey Bath

£47 | Laura Mercier

We’ve long loved Laura Mercier’s iconic Honey Bath pots. Now the range has expanded with some new fragrances, including our favourite, ‘Almond Coconut’. It still has its renowned treacle texture that transforms your tub into a silky, relaxing oasis, but this time with a warming, coconut scent that’s a soothing treat. Added oils keep skin feeling supple and smooth – plus, it makes a lovely gift. 

Available at SPACENK.COM


Floating Eau De Parfum

£165 | Liis

The definition of a spring scent, this is soft and earthy with notes of bergamot, ripe peach and wild orchid – the gentle mix is reminiscent of crisp, fresh linen. It’s so easy to wear and will appeal to those who don’t like anything OTT or heavy. It lasts nicely too, and has a very grounding feel to it.

Available at CULTBEAUTY.CO.UK

Loveshine Plumping Lip Oil Gloss

£38 | YSL Beauty

These new glosses from YSL give lips a plumped-up, healthy glow with a soft, shimmery sheen that catches the light nicely. As they’re oils, they feel good too, sealing in moisture and preventing any dryness or flakes. There’s a shade for every preference, but we like the soft peachy tone of ‘Lucky Moonstone 2’.

Available at YSLBEAUTY.CO.UK

Face Brush

£28 (was £34) | Ruby Hammer

Ruby Hammer is one of the best make-up artists in the industry, so we always trust her product launches. Her latest is this chunky face brush that’s been created with versatility in mind – the densely packed bristles mean you can use it to buff in foundation, blusher, bronzer or highlighter. Smooth and easy to work with, it gets into all the right areas to deliver a seamless blend every time.

Available at RUBYHAMMER.COM


Double Waver

£66 | Mermade Hair

If you enjoy crimping your hair – think Carrie vibes in Sex and the City – this Double Waver wand is for you. Easy to use, secure the hair in between the plates, gently clamp down and move it from root to ends for a soft, beachy wave. It’s quick to use, snag free, and has been made with anti-scald plates to keep damage to a minimum. It’s also great for adding volume to finer hair.

Available at LOOKFANTASTIC.COM

Blanc Peony Eye Serum

£204 | Chantecaille

Not all eye serums and treatments are created equal – and Chantecaille has created one that’s a cut above the rest. Proven to brighten, tighten and reduce puffy red skin, this cream contains firming peptides, as well as thiamidol, which is said to be over 60 times more effective than vitamin C. Though it’s an investment, you will see a visible difference. The cooling, stainless steel applicator is an added bonus, instantly taking down redness and puffiness.  

Available at CHANTECAILLE.COM

Vanilla Skin Deodorant

£20 | Phlur

Those after a gentler and aluminium-free deodorant will love this from Phlur. It delivers a clean, fresh feel that actually lasts – unlike some natural alternatives we’ve tried. Salicylic acid neutralises any sweat and keeps pores unclogged, while tamanu oil moisturises and softens this delicate area. It’s not cheap at £20, but the chunky stick will last for ages – it’s great for chucking in your travel bag too.

Available at SPACENK.COM


Illuminating SPF50+ Drops

£39 | Kate Somerville

These drops can be added to your foundation, moisturisers and serums for an extra dose of SPF protection. Containing zinc, the formula keeps breakouts under control, while sheer pigments lend skin a luminous, dewy quality. There’s ectoin in there too for a shot of hydration. 

Available at SPACENK.COM

Futuredew Solid

£26 | Glossier

Lovers of Glossier’s liquid Futuredew will enjoy this stick format. Offering the same luminosity as the original, you can scribble this on wherever you want to highlight your complexion – think cheeks, eyelids, forehead. It’s easy to use and the creamy, smooth texture can be blended out with your fingers or a brush.

Available at GLOSSIER.COM

Le Dieu Bleu Eau De Parfum

£265 | Astier De Villatte

This is a recreation of what is said to be the oldest known fragrance in the world, which goes back to the ancient Egyptians. It’s rich, heady and spicy thanks to herbs, roots, saps and notes of balsam. The combination is warming, velvety and overtly sexy – ideal for nights out. The added green notes make it wearable year round. 

Available at LIBERTYLONDON.COM



Soft Pinch Bouncy Blush

£26 | Rare Beauty

Matte blush is having a moment right now, and these ones from Rare Beauty are hard to beat. Starting out as creams, they give you plenty of time to play with the formula before it dries down as a powder. Skin gets a blurred romantic flush – we love bright and fresh ‘Happy’ but there are seven shades to cater to all skin tones.

Available at SEPHORA.CO.UK

Skin Illusion Tinted Moisturiser SPF25

£40 | Clarins

Warmer weather calls for a lighter foundation. This tinted moisturiser from Clarins has great coverage – just enough for daytime but not so much that your skin feels suffocated. It evens out redness, darkness and texture, while hyaluronic acid gives skin with that quenched, dewy look. There’s SPF in there too.

Available at CLARINS.CO.UK

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