Created in partnership with KÉRASTASE
Why Shop Kérastase’s Blond Absolu Range…
There are plenty of dedicated blonde treatments on the market, but some can feel quite harsh, focusing more on colour vibrancy than hair health and nourishment. Kérastase’s Blond Absolu range does it all with four easy-to-use products that work for all shades of blonde – coloured or natural – from platinum to silvery grey.
Covering all the key concerns – namely damage, breakage and dryness – the line-up is designed to deeply nourish hair with quality skincare-like ingredients. These include hyaluronic acid and Edelweiss flower, both of which lock in moisture for extra softness and shine. The products smooth out the cuticle to give strands that healthier look and feel – not to mention better shine and improved brightness.
How Its Cicaflash Conditioner Stands Out…
With over 3,600 five-star reviews, Cicaflash is a hero product in the range. Designed to nourish like a hair mask would, but at the speed of a regular conditioner, it delivers instant results. Plus, the potent ingredients will reconstruct any broken hair fibres for visibly stronger, shinier-looking strands.
It also creates an invisible shield around the hair fibres, protecting them from the daily damage caused by heat styling, pollution and UV rays. Expect hair to look glossy and groomed afterwards, as well as more manageable with fewer of those brassy, yellow tones
The Best Way To Use It…
Use Cicaflash like a normal conditioner, or whenever your hair feels in need of some extra moisture. A small, coin-sized amount is all you need to apply through towel-dried hair, then either rinse it off or leave it on for an extra dose of nourishment. If you’re going for the latter, simply let it settle and continue styling your hair, or leave it to air dry.
Always focus your application on the mid-lengths down to the ends – avoid placing the product on your roots and scalp as you don’t want to block hair follicles and make it look greasy.
What Consumers Say…
“This is the conditioner dreams are made of. It doesn’t weigh hair down at all and it gives you that soft, silky, bouncy look you’ve always wanted.”
“It hydrates my hair so well without ever weighing it down. I’ll never go back to another conditioner.”
“Cicaflash has been crucial in rehabilitating my hair after severe breakage. It’s extremely nourishing, while benefiting fine, bleached hair. I love that it can be used on non-coloured hair, too.”
“I love this conditioner. It rinses away easily and leaves my hair feeling soft and smooth. It also brightens my blonde tones and neutralises unwanted brassiness.”
“My hair colour was very yellow and almost green in tone, but this has transformed my blonde – my hair is now shiny and healthy with better brightness.”
Impressive Results To Note…
Providing an instant hit of hydration and shine, Cicaflash isn’t just social media hype – the results from its consumer trials speak for themselves. Not only does it promise to create hair that’s eight times shinier*, it also boosts hair’s strength by 94%** and enhances hydration by 92%***. From the first use, you’ll find your hair feels softer and satisfyingly smooth.
*Instrumental test when using Bain UltraViolet + Cicaflash
** Brushing test. Using Bain Lumiere + Kérastase Blond Absolu + Cicaflash – Kérastase Blond Absolu + Blond Absolu Huile Cicaextreme vs classic shampoo on bleached hair
***Instrumental test when using Bain Lumière + Cicaflash.