The M·A·C Lipstick Everyone Should Own

M·A·C is known for being the UK’s number #1 brand for lip colour. Offering an extensive range of universally flattering shades and endless textures, it’s no wonder so many experts and industry insiders swear by its lipsticks. Now, the brand is adding to its cult Powder Kiss range with a new formula – lightweight and with a soft, velvety finish, it’s a moisturising matte that promises serious colour pay-off and longevity.

Created in partnership with M·A·C

The Powder Kiss Background

Launched in 2019, Powder Kiss was one of the first lipstick ranges to offer matte, velvety textures that still felt hydrating and comfortable to wear. Responding to demand for lighter, yet still buildable coverage, M·A·C launched Powder Kiss Liquid Lipcolour and extended the range further with Powder Kiss Liquid in 2020. Both were designed to deliver a soft-focus finish that looks more diffused and less stark around the edges – in other words, romantic, fresh and flattering.

The Newest Addition

Powder Kiss Velvet Blur Slim Stick is the latest addition to the line-up. Born backstage at the fashion shows, it was launched to imitate the blotted lip trend. Set to be another bestseller, it’s designed for those who want long-lasting colour – up to 12-hours at a time – but with a velvety feel that’s never tight or drying. Meanwhile, the slim, sleek case makes it perfect for on the go, and the rounded bullet hugs lips for a smooth, even finish every time. It’s a bit like applying a balm – simple and fuss-free. Available in 12 flattering, artist-approved shades – including our favourite, ‘Vivid Blue Red’ – all the colours can be dialled up or down depending on your desired finish.

The Application Hacks To Know

Dry lips can cause any lipstick to look rough and uneven, so it’s important to prep them first with lip care products like M·A·C Lip Scrubtious and Prep + Prime Lip. Massage Lip Scrubtious all over your lips to get rid of any dryness or flakes, using a circular motion to work it in and then wipe away with tissue, or rinse off if desired. Next, apply a thin layer of Prep + Prime Lip over the entire lip area and over the lip edges. Don’t forget about lip liner, either. We like using the M·A·C Lip Pencil as a base colour – apply it to the whole of your lip before any product goes on top. That way, once the colour has worn off naturally, you’re not left with any harsh outer lines.

The Range Recapped

Whether you want a lightweight matte or a creamier dry down, the entire Powder Kiss range has you covered. Not sure which one is for you? Here are the benefits of each…

Powder Kiss Velvet Blur Slim Stick, £24

Mega-bold, moisture matte colour

Provides 12 hours of colour-true, weightless wear

Hydrates lips immediately & over time

Blurs & smooths lips

Fade & crease-resistant 

Slim, sleek packaging for easy application on-the-go

Powder Kiss Lipstick, £22

Lightweight, soft-focus matte finish

Provides 8 hours of moisture

Balm-like, buildable colour

Comfortable formula with a cushiony feel

Powder Kiss Liquid Lipcolour, £22

High-impact, blurred matte finish

A whipped, mousse-like texture

Provides 10 hours of moisture

Fade & crease resistant

Has an hourglass-shaped applicator for easy application

How To Find Your Perfect Shade

Use the brand's Virtual Try-On Tool. It lets you try on M·A·C Lipstick shades virtually to see what does and doesn’t suit your skin tone.

Try their popular Lipstick Shade Finder, which takes the guesswork out and helps you find your favourite texture, tone and finish.

Connect with your very own M·A·C Artist using one of their free one-to-one virtual services – for tailored advice that’s unique to you. You can find more information here.

Visit M·A·CCOSMETICS.CO.UK

DISCLAIMER: We endeavour to always credit the correct original source of every image we use. If you think a credit may be incorrect, please contact us at info@sheerluxe.com.

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