The Products I Buy On Repeat: Diamond A. Rollins
The Products I Buy On Repeat: Diamond A. Rollins

The Products I Buy On Repeat: Diamond A. Rollins

Despite endless innovations in beauty, most of us still have our favourites we buy on repeat. In this series, we speak to beauty insiders to find out which products they buy time and again. Here, influencer and content creator Diamond tells us what she’s never without – from the affordable eyeliner she swears by to the skincare she loves…
By Rebecca Hull

All products on this page have been selected by our editorial team, however we may make commission on some products.

Fullest Volumising Mascara, £27 | Ilia

“Ilia’s Mascara is hands down the best I’ve ever tried. I like my lashes to look full, but not clumpy, and that’s exactly the effect this gives.”

Available at

Liquid Concealer, £20.40 (was £24) | bareMinerals, Power Play, £12.85 (was £21.50) | Cover FX

“Concealer is my desert island product and I always have these two on rotation. Not only are they more natural in terms of ingredients, they also have such a nice finish that’s never cakey or heavy.”

bareMinerals available at
Cover FX available at

Shimmer Face Oil, £29 | Jones Road

“These shimmery facial oils have been one of my best discoveries. They are so lightweight and give your complexion such good glow. It catches the light gently to subtly accentuate your features. I like to wear it under my foundation so just a soft sheen breathes through.”

Available at

Epic Wear Liquid Liner, £9 | NYX

“My eye make-up is never that OTT, but I do enjoy a simple flick of dark brown liner. The best liquid liner I’ve tried is this one from NYX. It has a really glossy finish and the rich colour doesn’t budge or crease.”

Available at

NiteLite Bronzing Powder, £33 | Ilia

“This will always be my go-to bronzer. It very gently warms the outer edges of my face and never looks too muddy. It’s perfect for a bit of soft sculpting.”

Available at

Air Brow, £19 | Kosas

“For me, brows should be natural and effortless. I lightly tap a pencil over the sparsest areas – often using the Florence by Mills Brow Pencil – then seal everything in place with a brow gel. My favourite is by Kosas. It completely locks hairs into place and makes brows look expertly groomed – regardless of whether you’ve tinted them or used any other colour-based products.”

Available at

Monochromatic Blush, £16 (was £20) | Cover FX

“Another Cover FX product I am never without is this blush. Applying it is one of my favourite steps in my routine. It has a really rich pigment that goes the distance and instantly wakes up dull, lifeless skin.”

Available at

Olaplex Shampoo & Conditioner

“I am still trying to find haircare that works well for my 4C natural coils. That said, my hairdresser recently used this Olaplex duo and the brand’s leave-in treatment and so far, my hair is really enjoying it. I plan to stock up on all three to get myself into a proper routine.”

Available at


Rosewater Facial Spray, £11.50 | Mario Badescu

“I always have one of these rose sprays on hand. I’ve been using it since I was at university, and it’s got me through the hottest and coldest of days. It’s cooling and a great pick-me-up, but it also sets make-up really well.”

Available at

Gentle Micellar Cleanser, £ |The Outset, Special Cleansing Gel, £55 | Dermalogica

“I love both of these cleansers. I do a quick sweep with The Outset’s formula first thing, then go in with a Dermalogica’s Gel at night to remove everything that’s built up throughout the day.”

The Outset available at
Dermalogica available at

Gloss Bomb, £18 | Fenty Beauty

“Recently, I’ve been more into lip liner paired with a high-shine gloss. The dark brown NYX and M·A·C liners are brilliant for gently shaping lips and filling them in with a bit of colour. I’ll then layer on a clear gloss – my favourite is Fenty’s Gloss Bomb. It’s never sticky or gloopy, just smooth with a plumping finish.”

Available at

Limitless Eyeshadow Palette, £25 | Eyeko

“Normally my eye make-up is minimal, but I am a sucker for a good palette. My two favourites are Eyeko’s Limited Eyeshadow Palette and bareMinerals Mineralist Sunlit Palette. Both have everything you need to create day and night looks and the shadows h blend and build beautifully.”

Available at

Liquid Touch Foundation, £26 | Rare Beauty

“This has been a repeat buy for me for a while now. I love how easily it blends out on the skin, and it melts in immediately. The formula isn’t thick, but it isn’t thin either, so it always feels breathable with just the right amount of coverage.”

Available at

Fashion. Beauty. Culture. Life. Home
Delivered to your inbox, daily