SheerLuxe 2024 Beauty Awards | Viral Product
SheerLuxe 2024 Beauty Awards | Viral Product
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SheerLuxe 2024 Beauty Awards | Viral Product

New beauty launches are a dime a dozen, but only a handful achieve cult status. These are the ones you thought were worth the hype.

All products on this page have been selected by our editorial team, however we may make commission on some products.

BEST VIRAL PRODUCT

Sol de Janeiro’s Bum Bum Cream is one of TikTok’s most sought-after products, so it's no wonder this took home the new Viral Product gong. Hot on its heels was Rhode’s Peptide Lip Treatments, while our SL Favourite had to be the Brow Texture from byellie.
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