This Viral Plumping Lip Balm Just Got Better
This Viral Plumping Lip Balm Just Got Better

This Viral Plumping Lip Balm Just Got Better

You might remember we introduced you to The INKEY List’s Tripeptide Plumping Lip Balm last year. Now, it’s a bestseller – which explains why the brand has expanded the range with three new tinted shades. Here’s what you need to know about the new launches…

Created in partnership with THE INKEY LIST

A Recap

We’ve always loved the INKEY List’s gentle, faff-free, tried-and-tested formulas – all of which guarantee reliable results on a budget. A year ago, the clear lip plumping formula became a fast favourite thanks to its deeply hydrating properties and 6% tripeptide complex, which increases lip volume over time. It also contains 6% ultra-filling spheres, which deliver hyaluronic acid deep down into the skin for a serious dose of moisture that actually lasts. 

The New Launch

Harnessing the power of the same formula, the brand has now extended the range to include three  ultra-flattering shades.  Subtle but buildable, they’re versatile and flattering – whether you want something sheer for the day, or something more dramatic (but still seriously hydrating) for the evening. A non-sticky alternative to a gloss, they offer a sheer but silky look which is perfect for the warmer months.

What Sets It Apart

There are countless new lip launches on the market. What’s different about this one is the non-irritating formula. We’ve all tried lip plumpers that trigger that tell-tale tingling feeling. This is usually caused by additional, often unnecessary ingredients – which, if your skin is on the sensitive side, can lead to further irritation or even breakouts. That’s why we love this one from The INKEY List, which only includes the ingredients your lips actually need for a smoother, plumper look.

The Hype

Tripeptide Plumping Lip Balm took the world by storm last year – selling so quickly we couldn’t keep it on the shelves. It was (and still is) the best non-irritating lip plumper around. The love for this product was unreal, and I’m so excited to introduce you to our new tinted balms. It’s still the same formula you know and love, clinically proven to plump lips by up to 40% in four weeks – but now with a gorgeous hint of colour too. No filter, no filler, just fuller – and now in colour.” – Colette Laxton, co-founder of The INKEY List. 

The Results

These tints aren’t only designed to make your lips look plumper. Thanks to the formula and the added skincare benefits, they work to actually plump your lips over time. In fact, they’re clinically proven to plump lips by up to 40% in four weeks.


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