The Brand To Know For Great Summer Pieces
The Story
LexyLondon was founded by Dutch-born, London-based stylist Ellen Wiggin who spotted a gap in the market for wearable, hand-crafted pieces that didn’t cost the earth. Her brand is now known for creating feminine clothes for grown-up women – hero pieces include day-to-night dresses like the Tara and the Audrey.
The Style
Ellen’s intuitive eye for colour and pattern translates to a collection of effortless dresses and separates, while her work as a stylist has resulted in flattering silhouettes that look good on multiple body shapes. All the styles are inherently feminine, with block prints, pintucks, lace and pretty trims among the brand’s signatures.
What’s Different
The brand believes in slow fashion and therefore works with a select group of small, local manufacturers. Fabrics are organic where possible and sourced almost exclusively in Jaipur. It also produces in small batches to avoid overproduction – ensuring an element of exclusivity and limited waste.
SHOP THE EDIT
Shop now at LexyLondon.com
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