The Dress Brand Worth The Custom Fees

Even if you haven’t heard the name Doen, chances are you’ve scrolled the brand on Instagram. The Cali label has become a hit with social media stars thanks to its impossibly romantic, feminine aesthetic – think LoveShackFancy for boho types. With prairie style high on the hit list for spring, it’s the brand well worth knowing.

Their paisley, floral and ruffled dresses don’t come cheap, but there’s something surprisingly classic about their flattering fits and versatile feel; layer with knitwear and swimwear accordingly to get more bang for your buck. We love a midi, and when they’re as good as this, it’s well worth shelling out.

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