16 Pieces We Love From H&M’s New Designer Collaboration

After designing for some of the biggest names in womenswear – think Chloé and Louis Vuitton – Hwang founded his eponymous label, rokh, in 2016. A rising star in the fashion world, he’s best known for his cool, off-beat and elegant aesthetic. “I always focus on making my collections as timeless as possible, and one way of doing that is with customisable details”, explains Hwang. “To see my clothes being interpreted by people in their own way is one of my greatest pleasures.” Hwang’s collection for H&M reconsiders classic wardrobe heroes, putting an experimental spin on everything from double-layer trench coats and corset tops to trousers and denim. The collection launches April 18th. 

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