The New Designer Store You’ll Love

The New Designer Store You’ll Love

Fans of iconic King’s Road store The Shop at Bluebird was once a hub for cool, curated designer pieces, with luxury brands from Chloé to McQueen gracing its rails. And now the Chelsea favourite has moved to a new destination – and it’s already nabbing shopper footfall…

No need to mourn the loss of the former space - The Shop at Bluebird’s new flagship Covent Garden store is bigger and better than ever before: set over three floors, the Carriage Hall on Floral Street houses a carefully selected mix of designers and brands over 15,000 sq. ft of a historic coach house. Contemporary fashion fans should head there for names like Peter Pilotto, Racil, Galvan and Ports 1961, while cool labels like Isa Arfen, Rixo London, Ganni, Ulla Johnson, Mira Mikati and Forte Forte have fresh appeal.

But it’s not just a shopping space – with a restaurant and roof terrace (coming soon), a Blink Brow Bar on site and a selection of luxury lifestyle brands in store too, it’s a need-to-know destination for some serious retail therapy. We’ve selected some of our favourite pieces available in store to prove this is the designer hub you need on your radar. Shop online now or head down to see for yourself…

DISCLAIMER: We endeavour to always credit the correct original source of every image we use. If you think a credit may be incorrect, please contact us at

Fashion. Beauty. Culture. Life. Home
Delivered to your inbox, daily