Small British Jewellery Brands To Know

Beautiful jewellery delivered at demi-fine prices is easy to find thanks to the likes of Missoma and Monica Vinader. But for those seeking style statements that aren’t on the high street, there are many small British designers offering chic yet affordable jewellery. From chunky hammered rings to delicate pendants, these brands offer something to suit all tastes and budgets. We uncover nine of the industry’s best-kept secrets.


Created by British designer Katie Egan who splits her time between the UK and Bali, Amai uses age-old Balinese crafting techniques and each piece is made from 100% recycled materials.


Ammé London

Ammé London’s collection encapsulates the shell and pearl jewellery trend of the moment, and with the most expensive piece at just £65, the brand’s pieces make budget-friendly buys.


Daisy London

After a successful collaboration with mega-influencer Estee Lalonde, Daisy’s delicate pieces have become a regular feature on Instagram. Shop their layered gold pendants to accessorize a bikini this summer.


Edge of Ember

Founded by former trader Lynette Ong, Edge of Ember ethically produces its pieces that feature classic pendants and earrings that won’t date.


Loel & Co

Loel & Co’s quirky, Italian-inspired designs make great statement pieces – we love the chunky chain bracelet and irregular coin style pendant.


Matthew Calvin

Designed and crafted in London, Matthew Calvin’s jewellery is beautifully contemporary – think geometrical shapes and hammered gold detail.


Maya Magal

Another London-based brand, Maya Magal’s designs are feminine and timeless. From celestial inspired moon shapes to irregular ovals, shop for something a little more special that won’t break the bank.



For jewellery stapes like chunky hoops and signet rings, look to Monarc for a contemporary take on classics.



If you love earrings, check out Pico’s offering of statement designs and stackable hoops at very affordable price tags.


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