Small Fashion Brands On Instagram To Follow Now

Small Fashion Brands On Instagram To Follow Now

Regular readers will know we love to scour Instagram for under-the-radar, slow-fashion brands. From special-occasion dresses to floral blouses, here are the accounts we’re loving at the moment...

Cawley Studio 

Dresses don’t get much more special than London-based Cawley Studio’s feminine, taffeta numbers. Offered in a variety of pastel shades, they’ll look great paired with barely there heels and dainty accessories. We also love the ruffled cotton slips for any upcoming holidays. 

Follow @CawleyStudio

Johanna Sands The Label

Influencer Johanna Sands started her own brand in 2019 and has since become a firm favourite of the fashion pack. Her corduroy midi dresses are ideal for autumn/winter, while the billowing linen and cotton numbers are must-haves for summer. Each piece is limited edition and available for a short time only, so be quick when ordering.

Follow @JohannaSands_TheLabel

Les Vacances d’Irina

From floaty linen midis to show-stopping blouses, Les Vacances d’Irina specialises in simple yet glamorous styles made from sustainable materials that you’ll wear time and time again. We love the white sailor collar as well as the holiday-friendly Ischia dress.

Follow @LesVacancesDIrina

Emy & Pears

US-based Emy & Pears specialises in beautiful linen maxi dresses. Featuring dainty embroidery and lace detailing, crafted in a trio of easy-to-wear colours, they’re the perfect addition to your summer wardrobe. Choose from v-neck styles, short puffed-sleeve numbers or strappy, low-back slips.

Follow @EmyAndPears

Thread The Spool

Designer Charlotte started Thread The Spool in the first lockdown. She’s known for her signature square-neck midi, which she can adjust the sleeve lengths of, add extra ruffles to and include pockets on. Simply send over your size requirements and she’ll pass along a quote and lead time. Charlotte can also create an entirely bespoke piece for you.

Follow @ThreadTheSpool

L By Lisa

L By Lisa’s fun, candy cane-striped dresses are the easiest way to inject a pop of colour into your wardrobe. Every piece is handmade in London using organic cotton and each collection includes updates on Lisa’s signature romantic designs infused with tulle, lace and silk.

Follow @LByLisa

Studio Darla

Studio Darla's floral collared blouses have shot right to the top of our wish list this week. Offered in a variety of retro floral patterns and colours, they’ll look great worn with jeans now and shorts come summer. Each blouse is handmade to order by founder Amy Patricia and can be shipped worldwide.

Follow @StudioDarla

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