7 Ways To Stop Your Make-Up Creasing | sheerluxe.com
If you apply your make-up first thing only to find it begins to crease or run by 3pm, you’re not alone. Thankfully, there are things you can do to counteract the afternoon melt. From the benefits of brushes, to why you should invest in eye bases, here are some expert tips to ensure your look goes the distance…
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First, Understand Where & Why Creasing Happens

“Make-up generally tends to crease because it mixes with the natural oils on the skin, or the oils in your skincare,” explains pro make-up artist, Zara Findlay. “Another reason is that there isn’t enough moisture on your skin, which cause make-up to set into dehydration lines. This can happen a lot if you’re not setting make-up into place with the right products.” Make-up artist, Zoë Taylor agrees: “It can also crease as your face moves, and when you’re using products that aren’t designed to set – including cream formulas. Having said that, in certain places, like eyelids, a little creasing can look cool and slept-in.” 

Invest In The Right Eye Base

“Wearing a specific long-wear eye base (not a concealer) before you apply any shadow will make the biggest difference when it comes to creasing here,” says Zara. “They are designed to help shadow adhere onto the eye and prevent any slippage or break-down of product. A lot of people use concealer on the lids in the hope it will act like a primer, but they tend to have more oils in them which causes products to crease more. It’s important to use an eye cream and not a face cream as well. The latter are heavier and will break down product much easier. Keep your application of any skincare in this area light to prevent interference.” 

Layer Up In The Correct Order

“When it comes to face make-up, it’s all about applying your products in the right order to prevent major creasing,” adds Zoë. “Start with a very lightweight but super hydrating moisturiser. Chanel’s Hydra Beauty Gel Crème is my go-to. Then follow up with your base, but don’t go too heavy with it. Instead, get the coverage you need from your concealer – Tarte Cosmetics do a brilliant one and it never creases. Keep your layers light and apply in deft, lightweight motions.”

Prevent Your Make-Up Pilling 

“For anyone who doesn’t know what pilling is, this is when make-up clumps together into little balls and rolls off the skin – almost as frustrating as creasing,” says Zara. “This mainly happens when there's either excess skincare that's not sinking in properly, or when too many different formulas are sitting on top of each other. To counteract this, apply your formulas slowly and thoroughly, letting them sink in properly before you go in with any other layer. It will ensure your make-up stays put longer and looks better, too.”

Use Powder Wisely 

“Stipple your powder on with a stiff, short haired brush,” advises Zoë. “This will set the make-up properly as the shorter bristles keep movement on the skin to the bare minimum, which in turn, will prevent any unnecessary creasing. Keep your application light and only apply powder to areas that look shiny or are prone to grease.” Zara adds: “Using your brush, push the powder onto the skin. This allows the product to sit evenly all over and will stop any unwanted smudging or pilling.”

Keep Skin Hydrated

“Skin that’s dehydrated is another reason why make-up creases,” Zara explains. “If your complexion feels tight or flaky, use a setting or moisturising face mist. They work brilliantly when used as the last step of your regime to prevent the skin from drying out throughout the day.” 

Don’t Neglect Brushes 

“Brushes are so crucial in preventing make-up from slipping,” finishes Zoë. “Try applying your base (foundation and concealer) with the MyKitCo 0.7 Foundation Brush, before finishing with a dampened sponge – it’s a great way of pushing products deep into the skin and setting them firmly in place.” Zara agrees: “Hands are great, but they hold a lot of oil on them so, where possible, use brushes. It goes without saying that any brush you use should be clean. Dirty brushes will have oils inside the bristles that have collected over time, and this will cause make-up to crease and slip.” 


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