The Greek Brands That Do Summer Style So Well

From cool linen dresses to cutwork blouses, we’re shining a light on the Greek brands that do beautiful, timeless summer fashion so well. Whether you’re looking for something for everyday essentials or holiday heroes, these are the names worth knowing.

Ancient Kallos

Ancient Kallos was created by sisters Lamprini and Stella, both of whom are from Thessaloniki. The aesthetic is contemporary and modern, with several looks inspired by ancient Greek beauty, as well as the white of the Cyclades and the tranquillity of the Ionian Sea. Expect plenty of natural fabrics and beautiful, simple silhouettes imprinted with subtle designs and detailed embroidery. Everything is designed and manufactured exclusively in Greece, too. 


Greek Archaic Kori

Founded in Athens by Stavroula Giannoulatou, this Greek label offers high-quality, relaxed separates that are designed for easy and sophisticated dressing – think soft cotton kaftans, dresses and blouses with cut-out detailing or contrasting embroidery. If you love Zimmerman, you’ll love Greek Archaic Kori’s slightly simpler take on ultra-feminine resort-wear. 


Yiorgos Koulasidis

Yiorgos Koulasidis is a Greek fashion designer known for his effortless, feminine and colourful take on resort-wear. The brand’s collections are crafted from premium linen and come with plenty of pretty embroidered details – all inspired by the warm, bright light of the Greek islands. We love the signature bougainvillea print. 


Mallory The Label

Based in Athens, this Greek brand is also female founded. The label produces pieces that combine patterns and texture, which allows most of them to transition from day to night with ease. All collections are designed in Italy, where the brand’s creative director lives. 


Zeus + Dione

Greek-Austrian designer Marios Schwab is at the helm of Zeus + Dione, a brand named after the parents of the ancient goddess of love, beauty and eternal youth. This season, highlights include dresses and separates handmade in Greece from plissé jersey, and pleated satin-twill dress. Think of these pieces as a more elevated take on the usual resort-wear. 


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