The Fashion Team's Favourite Small Brands To Know
The Fashion Team's Favourite Small Brands To Know
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The Fashion Team's Favourite Small Brands To Know

When it comes to knowing what's worth wearing before everyone else catches on, our editors are always one step ahead – which is why we asked them to share the under-the-radar brands they're obsessed with right now…
Photography: Kallmeyer; Harris Tapper

All products on this page have been selected by our editorial team, however we may make commission on some products.

Emma Bigger

Style Director

Kallmeyer is one of those brands that completely understands modern dressing. I always come back to its beautifully cut separates and grown-up silhouettes, which make getting dressed feel effortless. It’s all about relaxed tailoring, fluid shapes and elevated wardrobe staples that work just as well for the office as they do for dinner. There’s a distinct New York sensibility running through every collection – cool, polished and understated, with pieces that feel timeless, incredibly wearable and endlessly chic.

Visit KALLMEYER.NYC

Lu Hough

Fashion & Creative Director

St. Agni is the Australian brand I can't stop recommending right now. Founded in Byron Bay on a 'less is more' philosophy, everything feels incredibly considered – the tailoring is precise, the fabrics are beautiful and the pieces just work in a way that's hard to explain until you try them. The ready-to-wear is what I keep coming back to – perfectly cut trousers, fluid dresses and simple tops that feel elevated rather than basic. The woven leather bags are a particular obsession too – timeless rather than trend-led, and the kind of thing you'll reach for every single day.

Visit ST-AGNI.COM

Coco Hoyle-Ansett

Product Editor

Elle Sasson is the New York-based brand getting summer dressing exactly right. I love its fresh take on classic silhouettes – feminine, effortless and easy to wear. Every piece feels considered, from the clean lines and beautiful fabrics to the timeless shapes that will earn their place in your wardrobe season after season. It’s the kind of understated, modern dressing that always feels relevant.

Visit ELLESASSON.COM

Lucia Hawley

Shopping & Copy Associate

Harris Tapper is a New Zealand-based brand that experiments with shape and silhouette – think sculptural tailoring that feels directional but still completely wearable. The pieces have a clever way of transforming wardrobe staples into something special, without ever feeling overdone. This strapless mini dress with a train detail is a current favourite – effortlessly cool and perfect for summer weddings.

Visit HARRISTAPPER.COM

Sapna Rao

Deputy Editor

Everyone knows about Staud's novelty bags but I'm convinced its ready-to-wear is the brand's best-kept secret. This season's embroidered bloomer co-ord, wide-leg drawstring trousers and kitsch Da Adolfo capsule have completely won me over – they're exactly the sort of pieces that make getting dressed more fun.

Visit STAUD.CLOTHING

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