Soraya’s Bakhtiar’s Summer Style Notes

My go-to summer fashion formula is colour, colour, and more colour. Somehow, I always end up wearing bold and bright pieces, otherwise it can all feel too serious. Living with London’s grey weather for so many years has probably made me crave colour even more – it’s therapeutic for me. I mix colours, prints, textures – just everything I think is fun. 

I also love everything sparkly and shiny at this time of year. My earliest fashion memory is playing dress-up in my mother’s closet and I’ll never forget her Sergio Rossi Swarovski crystal sandals – I felt like Cinderella every time I tried them on. My mother was a fashion designer, so I used to watch her sketch and make mood boards all the time. I thought I might be a designer too, until I realised I couldn’t draw. I came to realise I like creating different outfits and looks – and writing.

My style changes depending on my mood, the weather and whether I’m heading to a city or a beach destination. If I’m traveling to a city, I pack more jeans and jackets. If I’m going on a sunny holiday, you won’t see any denim in sight. It’s all about skirts, dresses and shirts. For example, I love the idea of a colourful dress paired with an oversized shirt (tied at the waist) and lots of layered necklaces.

I always finish a look with fragrance. In my eyes, it’s what completes the outfit, which is part of the reason I founded Azaleo. It’s a layering brand, you can layer scents the same way you layer clothes. I imagine the scent Voile de Lune as a constant or a base – just like your favourite pair of jeans and white tee. Then, the layer (like Bois Boheme or Sun to Soul) is that colourful touch you add on top. Whether it’s a cool bag, an oversized blazer or simply a red lip. 

The brands I turn to time and again for holiday are Faithfull the Brand and Rixo for easy-to-wear dresses. Zara – although I try to buy fewer fast fashion pieces these days and consciously focus on things that I know I’ll keep and wear over and over. Siedres, Mira Mikati, Staud, Zimmerman, Love Shack Fancy and Misa are all favourites, too.

My holiday wardrobe prep starts about three days before I leave. Usually, I want to make sure I pack as light as possible. I use an empty rail to pick and style the outfits I want to take with me – just like I would on a styling job. I calculate the number of outfits I need (day and night) and try to choose things I can wear more than once in different ways. I also try everything on to see how I feel in each look. I tend to pick one colourful bag and one which is more neutral. This whole process drives my husband mad, but for me, it’s essential. Once I arrive at my destination, I want to know exactly what I’m wearing and how. I’ve also been known to take pictures in case I forget how to style the outfits once I get there!