New Supermarket Products To Know About

With the world of food innovating at break-neck pace, it’s easy to miss out on a range of new items that could really enhance your weekly shop. From ready-to-cook pizzas that pack in five-a-day to meal-transforming flavoured butters and herbal drink blends bursting with benefits, we’ve done the hard work for you.

Heinz Truffle Mayonnaise, £3.99

Make room on your condiments shelf for this. Made with free-range eggs and real truffle pieces, this rich and creamy mayo will elevate your humble steak and chips or ham sandwich to new levels of flavour.

Available at

M&S Cook with Butters, £2

M&S’s Cook With Butters pack a serious flavour punch, with the power to make all sorts of dishes taste amazing. The Truffle butter is delicious spread on sourdough bread, then topped with grated extra-mature cheddar and grilled. The Herb and Peppercorn butters transform a steak or steamed vegetables.

Available in-store

Fair Liqueur, £15.97

This new, independent spirits brand has a range of imaginative flavours using Fairtrade-certified ingredients from co-ops around the world. We also love the health-giving properties within: vitamin C and antioxidants in Kumquat; fibre and heart-healthy fats in Acai.

Available at

Pukka Organic Latte Blends, from £4 (were £5)

These new blends from Pukka have different flavour combinations to create the perfect latte drink. Simply heat your milk of choice (dairy or alternative) and add a couple of spoonfuls of the powder. Stir well for a winter warmer.

Available at

Dr Oetker Vegetable Pizzas, from £2.50 (was £3)

Vegetables make up almost half of these pizzas (45%) thanks to spinach and beetroot bases that make them a healthier option than most. Choose from Broccoli & Mushroom or Mixed Vegetables and get closer to your five a day.

Available at

Pure South Press Co Macademia Nut Oil, £5

The first cold-pressed macadamia nut oil to launch in the UK, this is a source of health-boosting vitamin E. Its high smoke point (200°C) makes it versatile: drizzle over salads and roast vegetables or whisk it into your home bakes as a substitute for butter.

Available at

Tyrrells Crisps, £2

Tyrrells has pulled out all the stops to bring you bigger, veggier crisps than ever before. Its new, improved crisps are longer and wider, making the most out of the original vegetable and therefore reducing wastage. As well as this new technique, Tyrrells has introduced two new flavours: Mixed Root Vegetables with Balsamic Vinegar & Sea Salt; and Parsnip with Honey & Black Pepper.

Available at 

Tideford Organics Meal Pots, £2.79

From curries to tagines, these pots are a delicious, easy, midweek meal option bursting with spices and seasoning. Quick to heat up in the microwave, they make a great meal for one or a side dish to a family main.

Available at

Davina Steel Gluten-Free Baking Mixes, from £2.49

When Davina Steel became gluten intolerant, she missed artisan bread the most. With a passion for food and nutrition, Davina has developed award-winning products to ensure everyone can enjoy super-tasty baked goods with these mixes for scones, pizza, focaccia and a loaf.

Available at

Higgidy Family Kitchen, from £2.80

For winter-warming comfort food that delivers on taste and texture, try the Higgidy Family Kitchen range. Made using Indian flavours such as spiced chickpea and coconut or vegetables with carrot rosti, these are the perfect pies for a quick but satisfying supper.

Available at

Pots & Co, £1.50

Puddings in pots aren’t a new idea, but this new, vanilla creme brulee offers a gentle twist on the French classic. Handmade with thick double cream, the pot comes with caramelised sugar flakes for you to sprinkle over the top.

Available at

Crosse & Blackwell Soup, £1

Crosse & Blackwell have teamed up with top UK farmer Jimmy Doherty to champion British producers with these latest additions to their Best Of British soup range. The new flavours have been influenced by a combination of current consumer trends and traditional British flavours. Enjoy Butternut Squash & Sage, Cauliflower & Wensleydale and Spicy Carrot & Coriander, knowing all ingredients are locally sourced.

Available at

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