Meet The Collagen-Boosting Skincare Range That’s Proven To Work

Led by brand co-founder Maxine Laceby, Absolute Collagen launched in 2017 with its daily marine collagen drink, which provides the most concentrated doses of the protein to promote smoother, more hydrated, youthful looking skin – plus, glossier, thicker looking hair, and stronger nails.

Having sold more than ten million doses, it’s safe to say the brand is well-versed in the efficacy of collagen. It recently expanded its use of this key ingredient within its haircare range and now, it’s going one step further with a new skincare line that harnesses the same benefits of these signature collagen-boosting peptides.

The range is called ‘Deep Lift’ and offers 360° solutions to tackle the skin concerns around ageing. Inspired by the brand’s community – who often share their concerns over fine lines, loss of elasticity and firmness – Absolute Collagen has followed the science to create formulas that are proven to work.

Unlike some skincare brands, Absolute Collagen only released its own line once it was clinically proven to yield visible results. In fact, studies and tests show that each product in the line-up works to visibly improve skin firmness and the appearance of fine lines and wrinkles in as little as 28 days. It’s also been tested on thousands of participants of all ages, skin colours and types to ensure well-rounded results and formulations that are safe for everyone. There are no unnecessary preservatives used either – everything is vegan and cruelty-free.

Each product has been dermatologically tested, so you can be sure the formulas will be gentle, as well as highly efficacious. The stats are certainly impressive: up to 91% of testers who tried the Deep Lift Day Cream said their skin felt more hydrated post-use, while 94% said their skin felt softer and smoother after using the Lift Night Cream.

As for the ingredients, the formulators only chose those that are proven to work at a deeper level to improve firmness and hydration from the inside out. That includes anti-reddening niacinamide, skin-plumping peptides, quenching ceramides and Dermosculpt – which is known to retighten thin areas of skin and keep it feeling soft and supple.