The Beauty Insider: Lisa Potter-Dixon’s Beauty Rules

The Beauty Insider: Lisa Potter-Dixon’s Beauty Rules

Cream eyeshadows are underrated given how quick and easy they are to use – not to mention they're more long-wearing than a traditional powder shadow. With plenty of textures and formulations on offer – think matte to metallic – they look beautiful worn alone or as an accent colour. Here are my rules for nailing expert application, as well as my favourite products available now…

A Note On Application...

My favourite way to apply cream eyeshadows is to press a small amount into the centre of the lid with either your ring finger or a flat eyeshadow brush. Don’t try and use a fluffy eyeshadow brush as the product will separate. When you’ve got a good amount in the centre of the eye, buff in or blend. The heat from your finger will help smooth the shadow evenly, or you can blend in a circular motion using a frim brush. Remember, to create a smokey eye that will suit your eye shape, blend into the socket but not too far above. Unless you have hooded eyes, blend so the shadow is visible when your eyes are open.
 So, if you’re short on time, or want to create a smokey eye on the go, try one of my faves below... 

Crown C124 Firm Eyeshadow Brush, £5.49

Layering cream shadows can be a bit tricky, and something I rarely do because I love how they look on their own. But if you want to give it a go, start with a cream and create depth with a powder shadow.

Available at

Laura Mercier Caviar Stick, £25

There are a few cream shadows available in stick form, but this is my favourite. It’s so easy to use – just glide it on the eye and blend. The formula is also long-wear and highly-pigmented. There are an array of colours and finishes, too, from mattes to glitters. If you’re new to cream shadows, these are a great starting point. For a smokey liner look, glide it along the lash line and blend. It’ll make eyelashes look thicker instantly.

Available at

Charlotte Tilbury Eyes To Mesmerise, £22

These are creamier than most, so less is more. The colour choice is gorgeous and the finish is metallic. Once you’ve buffed these over the lid, pat a little extra on the centre to brighten the eyes instantly.

Available at

Revlon Colour Stay Cream Eyeshadow, £6.99

These are a brand best-seller for a reason. They have a 24-hour wear, and the matte versions are seriously pigmented. The shimmers are equally good, and the colour choice is excellent.

Available at

MAC Longwear Paint Pot, £16.50

These are lovely; the formula is velvety and the tones are earthy. Perfect for everyday wear, they add a depth of colour that emphasises the eye. I like to buff these into the socket to create a shadow and make eyes look bigger.

Available at

Hourglass Scattered Light Cream Shadow, £26

These contain light reflecting pearls which look incredible alone, or over a powder shadow. If you’re looking for an easy way to wear glitter, this is it – the cream formula means that there’s no fallout.

Available at

So, give a cream shadow a go. I hope you love them as much as I do.

Until next time, 
Love & lipstick,

Lisa xx

Lisa Potter-Dixon is a presenter, make-up artist and SheerLuxe beauty contributor. Follow her @Lisapotterdixon, tag her in your beauty pics with #LearnwithLisa and @Sheerluxe on Instagram.

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