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Dried flowers have long had a bad rap, but experts agree that’s no longer the case. “My memories of dried flowers tend to be super twee with a lot of dough plaits,” says florist Donna Willingham of The Country Garden Florist. “Nowadays, it’s much more about appreciating the beauty of what you’d find in nature and bringing the outside in to complement your home. It’s all about tone and texture.”
With tone and texture taking centre stage, it’s easy to understand why dried flowers and grasses are in high demand. Fiona Fleur, who has a floral studio in Covent Garden, has noticed the trend: “After opening my studio in June 2020, 90% of the requests were for dried grasses, whether that was smaller bouquets or large house arrangements, and they've been incredibly popular.”
Part of the reason for their popularity is how easy they are to maintain. “For those who are time poor and leading busy lifestyles, dried flowers offer a solution that requires minimal upkeep,” says Fiona. “They'll be there to greet you when you get home, looking as beautiful as the day you bought them.”
As well as looking beautiful, dried flowers also win when it comes to sustainability. “People are thinking about the lasting effect of what they buy more than ever,” says Donna. “If they can spend money on a bouquet that lasts for a year rather than a couple of weeks, it’s better all round.”
Here Are The Dried Flower Bouquets We Love…