Product Spotlight: Lancôme Advanced Génifique Serum

CREATED IN PARTNERSHIP WITH LANCÔME

How It Works…

Lancôme’s Advanced Génifique is a serum that’s stood the test of time. Known around the world since its launch more than a decade ago, its silky, lightweight texture is brimming with clever ingredients promising impressive results. This includes hydrating hyaluronic acid, but also a blend of prebiotic and probiotic-derived extracts which work to protect and nourish your skin, including its outermost layer, commonly known as the ‘barrier.’ The result? A smoother and more radiant complexion that appears visibly improved with regular use. With a formula designed to hit ‘reset’ on your skin, expect any bumps and uneven texture to be refined, while issues like dullness and fine lines are also addressed and skin looks smoother too.” Extra points go to the self-loading dropper tool, which makes application seamless. Plus, it comes in five different sizes at various price points – not something many beauty brands offer.

Why It’s So Effective…

Merging cutting-edge innovation with science, Lancôme’s Advanced Génifique Serum is a formula you can trust. “Partnering with 23 global scientific experts, our Advanced Research team has carried out 57 clinical studies around the world and generated more than 500 million data points to create Advanced Génifique Serum,” explains the brand. “It’s our most revolutionary serum to date. By including a combination of prebiotic and probiotic-derived extracts the formulation, we created an ally to help strengthen the skin’s natural barrier.” Over time, you’ll notice radiance is boosted, fine lines appear reduced and your complexion will have more bounce, too.

Why Beauty Insiders Love It…

A favourite among industry insiders, it’s a product that truly lives up to its hype, so it’s easy to see why it’s received more than 170 awards globally. A-List facialist and skincare expert, Michaella Bolder, explains: “It’s long been one of those ‘hero’ products that everyone raves about. Lancôme was one of the first brands to release a product inspired by microbiome science, which is now really on-trend after research showed how important it is to ‘repair’ the skin as opposed to stripping it with exfoliating acids. The brand has continued to keep up with the trends and stay ahead by renovating this iconic formula. It now has seven prebiotic and probiotic extracts, as well as hyaluronic acid – all of which work in unison to reboot the repair system around the skin’s outermost layer. I love the inclusion of prebiotic and probiotic extracts, as they work well together to strengthen skin and keep it in good condition, so it’s less likely to react in an inflammatory way.”

How To Get The Most Out Of It…

Like other serums, this one should always be applied after cleansing for maximum efficacy. “It’s best used post-cleanse both morning and evening,” advises Michaella. “Follow with your day or night cream and SPF in the morning. A top tip is to apply not one but two layers of the serum – I often do this on my client’s skin. The second layer is essential as it’s like a pint of water and a shot of probiotic. If you have a steamer or an LED light at home, apply the serum immediately after using either for even better results. My final hack is to mix a little with your go-to facial oil. It works well to thin out other formulas and make them lighter, while still delivering optimum hydration. Plus, the mix of the two gives great glow.” 

What The Brand Says…

Microbiome science in skincare is a concept that many brands are now tapping into, but Lancôme are very much ahead of the curve and this is what sets this serum apart from the rest, it’s unique formulation. “The skin microbiome is a captivating and booming field of research,” explains Dr Annie Black, Lancôme’s International Scientific Director. “We are only at the beginning of our journey to understand its full potential for skincare. The microbiome is reframing the way we think about the skin barrier and paving the way for a new era of more effective skincare.” With this in mind, it makes sense that Lancôme are now expanding their skincare range inspired by microbiome science, which now includes their new Advanced Génifique Eye Cream. Using the same key ingredients, it’s the latest in their line-up to offer anti-ageing results, with a lightweight, gel texture that’s satisfying to apply, too.

Shop Lancôme’s Génifique Power Pair Now At Lancôme​.co.uk
SheerLuxe readers can get 15% OFF when they buy Advanced Génifique Serum or Advanced Génifique Eye Cream, and 20% OFF when they buy both products, exclusively on Lancome.co.uk* using code: SHEERLUXE

*Offer available exclusively at Lancome.co.uk from 08/06/2021 at 00:00 until the 16/06/2021 at 23:59. Use voucher code SHEERLUXE at checkout to redeem the associated offer, discount only available on Advanced Génifique Sérum and Advanced Génifique Eye Cream. This promotion is not available in conjunction with any other offers. Subject to availability, whilst stocks last. Incomplete, illegal, misdirected or late redemptions will not be valid.  Promoter is not responsible for redemptions lost, damaged or delayed due to technical or connectivity or other problems.  Promoter: Lancôme, a trading division of L’Oreal (U.K.) Limited, 255 Hammersmith Road, London W6 8AZ